Spot & Tango · 6 days ago
Growth Marketing Manager
Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. They are seeking a Growth Marketing Manager to join their team, responsible for scaling digital marketing efforts and optimizing performance across various channels.
Consumer GoodsE-CommercePet
Responsibilities
Scale Google Search program, managing channel budgets and pacing while optimizing toward target CAC through keyword expansion, bidding optimizations, and ongoing performance analysis
Design and build conversion-focused landing pages (e.g., listicles, product pages) to improve CVR on Paid Search and other paid channels
Plan and execute structured A/B tests across ad copy to improve CTR
Build strategic relationships with Google partners to access beta features and unlock optimization opportunities
Scale YouTube as a performance channel, testing creative formats, audiences, and bidding strategies to drive efficient customer acquisition
Manage the affiliate channel in partnership with the agency, analyzing efficiency, incrementality, and LTV to design an optimized performance-based payment structure
Develop and execute testing roadmaps for emerging and experimental channels (e.g., Applovin, Pinterest, Reddit, etc.), with a focus on measurable efficiency and scalability
Qualification
Required
4+ years of experience in digital marketing with a strong focus on paid search, with a proven ability to drive measurable growth through data-driven campaigns
Exceptional attention to detail, including the ability to troubleshoot tracking and reporting issues, detect performance anomalies, and ensure campaign accuracy
Hands-on experience with experimentation, A/B testing, and creative optimization to continuously improve campaign results
Knowledge of and ability to build reports via Ads Manager and third-party analytical tools (e.g., Looker, Tableau, Omni, etc.)
Preferred
Experience with building landing pages (UnBounce, Fermat, etc.) is a plus
Familiarity with GA4, pixel implementation via GTM and troubleshooting
Curiosity and enthusiasm for testing new channels and emerging paid marketing platforms
Company
Spot & Tango
Spot & Tango is an innovative pet health and wellness brand that provides dogs with fresh, human grade meals.
H1B Sponsorship
Spot & Tango has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (1)
Funding
Current Stage
Growth StageTotal Funding
$56.95MKey Investors
Valor Equity PartnersGuild Capital
2022-03-22Series B· $38.5M
2022-03-22Series A· $13.25M
2020-04-07Seed· $4.2M
Recent News
Business Insider
2025-03-29
Company data provided by crunchbase