VF Corporation · 1 month ago
Timberland: Associate Brand Marketing Manager (AMERICAS)
USCA > USA > New Hampshire > Stratham Domain Dr HQ - TBL
Full-time
Onsite
Mid Level
$66K/yr - $83K/yr
3+ years expVF Corporation is the parent company of Timberland, a brand committed to craftsmanship and sustainability. The Associate Brand Marketing Manager will support the Senior Brand Marketing Manager in connecting the brand with target consumers through seasonal campaigns and integrated marketing efforts.
Apparel & Fashion
Responsibilities
Oversee and coordinate regional integrated marketing functions, ensuring alignment with overall brand strategy and effective execution across all channels
Collaborate with regional merchandising and planning teams to ensure cohesive and strategic marketing initiatives that support business goals and drive sales
Develop and manage the regional communication calendar, leading seasonal go-to-market planning and brand activation efforts to enhance brand presence
Support creative productions from brief to execution with regional and global creative teams
Lead the GTM process for sample ordering and coordination
Partner with channel owners on asset sharing and requests for DTC and Wholesale accounts
Assist in brand experiential event execution and strategy to reach target consumers in key cities and growth markets
Qualification
Required
3+ years of experience in marketing or a related field
Great communication skills
An understanding of the retail landscape
Proficiency in Microsoft Office programs and skilled with Excel and PowerPoint (Keynote a plus)
Organizational skills are a must
Drive and passion; you thrive in a fast-paced environment
The ability to prioritize multiple work tasks and requests
Interest in and awareness of recent trends that could impact Timberland's business, i.e., fashion, celebrities/ influencers, sustainability, etc
The ability to accurately keep track of project flow and financial documents
You are a fast learner, multi-tasker, problem solver
Benefits
Incentive Potential
Benefits at VF Corporation
Company
VF Corporation
VF is redefining what it means to be the world’s best apparel, footwear and equipment company, powering iconic active lifestyle brands including The North Face®, Vans® and Timberland®.
10001+ employees
H1B Sponsorship
VF Corporation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (22)
2023 (23)
2022 (40)
2021 (20)
2020 (26)
Funding
Current Stage
Late StageLeadership Team
Benno Dorer
Former Interim President & CEO
Bracken Darrell
Chief Executive Officer
Recent News
2024-05-05
Benzinga
2024-04-10
Company data provided by crunchbase