Marmon Foodservice Technologies · 4 weeks ago
Associate Brand Manager
USA_IL_Chicago_2656 W Montrose Ave
Full-time
Hybrid
New Grad, Entry LevelMarmon Fastener Company, a leader in the construction fastener industry and part of Marmon Holdings, is seeking an Associate Brand Manager. This role involves guiding products from concept to launch through strategic marketing efforts, conducting market research, and collaborating with cross-functional teams to enhance product visibility and performance.
CommercialFood and BeverageMachinery ManufacturingManufacturing
Responsibilities
Conduct market research to identify customer needs, market trends, and new product opportunities. This includes involvement in voice of customer interviews, focus groups, and surveys to gather actionable insights that inform product development and improvement
Manage the product development process using Stage Gate methodology, collaborating with cross-functional teams to ensure successful product launches and continuous improvement of existing products
Develop and implement go-to-market strategies, including crafting messaging, positioning, and promotional campaigns to ensure successful product introductions in the market
Create compelling marketing materials and content that enhance product shopability, guiding customers through their buying journey and helping them understand our product offerings
Develop and execute promotional campaigns for strategic product lines within our portfolio, utilizing market insights to create targeted messaging that resonates with our audience
Analyze market data, customer feedback, and product performance to guide product marketing strategies and adjust campaigns as needed
Work closely with sales, engineering, and customer service teams to ensure cohesive product messaging and successful launch execution
Qualification
Required
Bachelor's degree in Marketing, Business, or a related field
Strong project management skills; familiarity with the Stage Gate process is a plus
Excellent written and verbal communication skills, with a knack for crafting compelling product messaging
Analytical mindset with the ability to interpret market data, customer insights, and product performance
Understanding of marketing fundamentals, including product positioning, branding, and campaign execution
Ability to work effectively in a collaborative team environment and manage multiple projects simultaneously
Self-starter with strong organizational skills and a passion for product marketing and innovation
Benefits
Competitive salary and benefits package.
Hybrid work environment – a mix of in-office and remote work.
Opportunity for training and career growth within Marmon Holdings, Inc.
Company
Marmon Foodservice Technologies
Marmon Foodservice Technologies manufactures and supplies commercial food and beverage equipment.
Founded in 1953
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Kristin Johnson
Human Resources Business Partner
Recent News
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