WPP Media · 2 weeks ago
Supervisor, Programmatic
WPP Media is a global media collective that focuses on creative transformation. The Manager, Programmatic will be responsible for creating and executing programmatic media plans, overseeing the implementation of clients’ programmatic media strategy, and managing junior team members' training and workload.
Marketing & Advertising
Responsibilities
Translate client campaign objectives into programmatic activation strategies, including defining and building target audiences and sourcing relevant inventory opportunities
Manage campaigns within DV360, The Trade Desk, and other relevant DSPs, by ensuring budgets are pacing effectively and tactics are being optimized towards relevant objectives and KPIs
Develop strong working relationships and with members of the broader digital account teams including planning, investment, operations and analytics
Collaborate with agency teams and publishers to source, evaluate and implement deals that provide our clients with high-quality inventory opportunities
Create and enforce workflow processes to ensure deliverables are completed accurately and on time
Train, support, and manage the day-to-day responsibilities and work quality of more junior team members
Conduct regular and ad hoc analyses to identify opportunities to improve performance within and across campaigns
Keep key stakeholders including clients and account teams updated on campaign and account level performance via regular and ad-hoc reporting and status meetings
Qualification
Required
Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
3+ Years working within Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning
Familiarity with key programmatic and digital platforms
Advanced Microsoft Excel User
Exceptional verbal and written skills, organizational skills and a detail-oriented mindset
Strong presentation skills and comfort in presenting to senior stakeholders
Analytical abilities and quantitative skills
Desire to manage and mentor junior members of a team; prior experience as a manager a plus
Preferred
Experience with other databases, visualization tools or coding languages is a plus
Benefits
Competitive medical
Group retirement plans
Vision
Dental insurance
Significant paid time off
Preferential partner discounts
Employee mental health awareness days
Company
WPP Media
Media is changing. So are we. We are WPP's global media collective, built for the AI era.
Funding
Current Stage
Late StageCompany data provided by crunchbase