Apply on Employer Site

TikTok · 2 weeks ago

Channel Sales Business Development Manager- New York (Third-party Associate)

New York, United States

Full-time

Onsite

Mid Level

$75/hr - $120/hr

3+ years exp

TikTok is the leading destination for short-form mobile video, and they are seeking a Channel Sales Business Development Manager to join their Monetization Product Partnerships team. This role is pivotal to their strategy, focusing on maintaining and expanding relationships with key partners to drive advertising innovation.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Identify, pitch, and recruit high-potential Channel Partners across key SMB verticals and regions

Set initial partner strategy, define product roadmap requirements, and establish quarterly targets for new partners

Conduct strategic discovery and needs analysis to develop customized partnership proposals and pilot plans

Evaluate partner readiness across sales, technical, and operational capabilities to ensure strong program fit

Lead commercial negotiations on key terms, including revenue share, ad credits, and incentive structures

Coordinate cross-functional alignment with Legal, Finance, Product, and Operations through contract execution and the initial onboarding handoff

Capture market trends and partner feedback to help improve program scalability, product and strategy

Qualification

Business developmentPartnership managementCommercial negotiationsDigital advertisingSaaS experiencePaid media platformsRelationship managementAnalytical skillsCommunication skillsOrganizational skills

Required

3+ years of experience in business development, partnerships, or strategic sales within digital advertising, martech, or SaaS

Proven success in full-cycle partnership development, from initial prospecting and pitching to contract execution

Strong commercial acumen and experience supporting complex negotiations on revenue share, incentives, and marketing commitments

Proven track record managing cross-functional launches, scaling partner programs, and driving growth projects in dynamic tech environments

Preferred

Strong understanding of paid media platforms and SMB advertising models, preferably with experience from a major digital advertising platform or partner ecosystem

Familiarity with API-driven advertising platforms, attribution workflows, partner automation tools, and complex third-party integrations

A strategic thinker with a proactive, entrepreneurial mindset, able to balance big-picture vision with hands-on execution

Exceptional relationship management, communication, and presentation skills for varied audiences

Strong quantitative, analytical, and organizational skills, with the ability to use data to measure impact and forecast growth

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)