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Rezolve Ai · 3 weeks ago

Field Marketing Manager, North America

New York, United States

Full-time

Onsite

Senior Level

7+ years exp

Rezolve Ai is an industry leader in AI-powered solutions, specializing in enhancing customer engagement and operational efficiency. The Field Marketing Manager will be responsible for creating and executing a demand generation strategy to build Rezolve Ai's presence in the North American retail technology landscape.

AdvertisingConsultingE-CommerceInformation ServicesInformation TechnologyMobileMobile AppsMobile Payments

Responsibilities

Design and Run Integrated Campaigns: Plan and execute multi-channel programs across paid social, display, email, webinars, ABM, and field events—localising content and messaging for NA markets while leveraging AI-powered tools to automate personalisation and scale execution

Lead Regional Events and Partner Co-Marketing: Plan and execute trade shows, executive roundtables, and partner activations with Microsoft, Google Cloud, and AWS—managing pre-/post-event strategies to maximise pipeline attribution and ROI

Own Quarterly Pipeline Targets for NA: Build and execute demand generation plans by country and segment, working with the VP of Sales to deliver marketing-sourced pipeline with clear attribution to campaigns and channels

Execute Account-Based Marketing (ABM) Plays: Build and run 1:1 and 1:few ABM programs for priority enterprise retail accounts, developing account-specific content and coordinating with SDRs/AEs on targeting, engagement strategies, and pipeline acceleration

Partner with Sales and Enable Revenue Growth: Align on SLAs with SDR/AE teams for lead handoffs and qualification; participate in weekly pipeline reviews; create sales enablement assets including pitch decks, case studies, battle cards, and ROI calculators tailored to NA retail buyers

Instrument Full-Funnel Attribution and Analytics: Own regional dashboards in Salesforce and HubSpot that track MQL→SQL→Opportunity conversion, pipeline velocity, campaign ROI, cost per opportunity, and CAC payback—driving data quality and continuous optimization

Qualification

B2B Demand GenerationSalesforceHubSpotAccount-Based MarketingData AnalysisEvent ManagementPartner MarketingAnalytical MindsetCross-functional Collaboration

Required

7-10 years of B2B Enterprise technology demand generation experience with a proven track record of hitting marketing goals in NA markets, including demonstrated success generating pipeline and achieving marketing revenue attribution goals in enterprise environments

Strong proficiency with Salesforce and HubSpot, including campaign tracking, lead scoring, multi-touch attribution, and dashboard creation, plus experience with ABM platforms and paid media channels

Cross-functional collaboration and sales partnership skills with the ability to align with Sales, SDR, Product Marketing, and Partnerships teams; influence without direct authority; and operate effectively in fast-paced, high-growth environments

Analytical and data-driven mindset with ability to analyse funnel metrics (MQL→SQL, SQL→Opportunity conversion rates), calculate ROI, and translate data into actionable insights and optimisation strategies

Preferred

Preferably industry experience in retail, commerce, or fintech with an understanding of retailer buyer journeys and digital transformation priorities. Events and field marketing expertise in NA, including trade show management and executive roundtables

Preferably Experience with partner marketing in Cloud/VAR ecosystems (Microsoft Azure, Google Cloud, AWS)