Apply on Employer Site

IsaacMorris · 3 weeks ago

Creative Director / Lead Designer – Sleepwear Division

New York, NY

Full-time

Hybrid

Senior Level, Lead/Staff

3+ years exp

IsaacMorris is building a modern sleepwear brand rooted in elevated comfort and timeless design, while also managing a global licensed entertainment portfolio. They are seeking a Creative Director / Lead Designer who will own the creative vision for both owned brand development and licensed IP execution, working closely with various stakeholders to ensure brand consistency and creative alignment.

ApparelFashionLeisureLifestyleManufacturingRetail

Responsibilities

Define and evolve the brand’s creative vision, aesthetic, and design language

Establish guidelines across color, typography, materials, imagery, and tone

Ensure consistency across product, packaging, digital, and physical touchpoints

Translate world-class entertainment and character IP into elevated sleepwear and comfort-wear

Interpret brand DNA thoughtfully—balancing authenticity, restraint, and commercial appeal

Partner with licensors to ensure creative alignment and approval readiness

Elevate licensed product beyond logo placement or novelty execution

Design collections across owned and licensed lines (silhouettes, fabrications, trims, color)

Create production-ready tech packs and manage design handoff to factories

Collaborate with sourcing to align design intent with cost, MOQ, and scalability

Lead line planning across seasons and retail moments

Oversee creative for lookbooks, packaging, e-commerce, and on-model photography

Direct and collaborate with external creative partners

Shape campaign concepts that work for both owned brand and licensed programs

Work closely with production, merchandising, and licensing teams

Support retail presentations, pitch decks, and line reviews when needed

Ensure creative decisions align with margin targets and delivery timelines

Qualification

Creative directionProduct designBrand developmentLicensed brand experienceFabricGarment constructionVisual storytellingEntrepreneurial mindsetCross-functional collaborationOrganizational skills