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Movement Strategy · 2 hours ago

Associate Director, Influencer Marketing

United States

Full-time

Remote

Senior Level, Lead/Staff

$102K/yr - $120K/yr

8+ years exp

Movement Strategy is looking for an Associate Director, Influencer Marketing to oversee the influencer marketing initiatives for a client in the non-profit space. The role involves leading influencer strategy and executional campaign work, managing client and internal communications, and supervising the influencer team.

AppsConsultingSocial MediaSoftware

Growth Opportunities

Responsibilities

Participate in internal briefings, creative brainstorms and overarching strategy development, collaborating cross-functionally

Develop influencer specific strategies in line with client KPIs and overarching social strategy

Provide ongoing strategic counsel and guidance to clients to evolve and improve their influencer work

Oversee the influencer team members supporting client work, delegating responsibilities and reviewing deliverables prior to client delivery

Ensure campaign executions are timely and consistent with agreed upon strategy

Lead influencer scope and contract negotiations with reps and talent direct, ensuring equity in compensation across partners; manage influencer out of pocket budgeting

Supervise all influencer creative concept and content reviews for alignment with social best practices, client preferences, and FTC requirements

Interact with senior-level clients and inter-agency team members as the influencer team representative and main point of contact

Lead influencer performance reporting, with a focus on key learnings and future optimizations

Identify and create meaningful relationships with influencers and talent agencies on behalf of the agency and its clients

Qualification

Influencer marketing experienceSocial media strategyClient communicationContract negotiationProject managementCuriosityWritten communicationTeam collaborationOrganizational skillsAttention to detail