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Richmond American Homes · 2 days ago

Copywriter

Denver, CO

Full-time

Onsite

Mid, Senior Level

$70K/yr - $85K/yr

2+ years exp

Richmond American Homes is a proud builder within the Sekisui House U.S. team, committed to creating homes that adapt to the needs of today's homebuyers. The Copywriter plays a key role in shaping the voice of the brand by overseeing written content across various platforms, ensuring it aligns with the company's values and customer journey.

Manufacturing

Responsibilities

Collaborate with creative and marketing teams to craft cohesive brand stories that connect emotionally with audiences and reinforce brand values

Develop and maintain brand voice and messaging guidelines tailored to diverse homebuyer segments across the country

Write, edit, and review copy for a wide range of channels, including:

Website and community pages

Email marketing campaigns

Social media content

Digital and print advertising

Brochures, signage, and sales collateral

Floor plan and feature descriptions

Internal communications and executive messaging

Assign writing tasks and ensure deadlines are met across multiple departments and projects

Partner with marketing, design, sales, and product development teams to create strategic, customer-focused messaging

Translate complex homebuilding concepts and technical information into easy-to-understand, engaging content

Support major campaign launches, new community openings, and seasonal initiatives with tailored messaging

Collaborate with SEO and digital teams to optimize web content for search engines and user experience

Continuously improve content effectiveness by leveraging performance data, customer feedback, and market trends

Bring fresh storytelling ideas that differentiate the brand in a competitive housing market

Qualification

CopywritingContent StrategyReal Estate MarketingContent Management SystemsGoogle WorkspaceProject Management ToolsProofreadingTeam Collaboration

Required

Bachelor's degree in English, Communications, Journalism, Marketing, or related field

2+ years of professional copywriting experience, with at least 2 years in a leadership or editorial role

Portfolio of work demonstrating clear, effective, brand-aligned copy across multiple platforms

Exceptional grammar, writing, editing, and proofreading skills

Proficiency with content management systems (CMS), Google Workspace, and project management tools like Asana, Monday.com, or similar

Preferred

Strong understanding of residential real estate, homebuilding, or lifestyle branding preferred

Benefits

Comprehensive coverage includes medical, dental, and vision insurance options, as well as Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).

Access a 401(k) retirement savings plan.

Our time-off benefits include vacation, sick leave, paid holidays, and other leave types (bereavement, jury duty, FMLA, military leave).

Company-provided life insurance, accidental death and dismemberment (AD&D) insurance, and short- and long-term disability coverage are included.

An employee assistance program (EAP) is also available.

Exclusive home purchase and financing discounts.

Enjoy discounted group pet insurance rates.