Rise, a Quad agency · 1 day ago
Associate, Investment
Rise is an award-winning, full-service Media Agency of Record that specializes in omnichannel media and advanced analytics. The Associate, Investment, Programmatic is responsible for facilitating media placements, monitoring digital campaigns, and ensuring flawless execution of advertising programs for clients.
AdvertisingAnalyticsEmail MarketingMedia and EntertainmentSearch EngineSEOSocial Media Advertising
Responsibilities
Facilitate building, launching and maintaining digital campaigns for assigned accounts across digital channel(s) in support of the paid media strategy
Execute ongoing media activation and maintenance tasks, including but not limited to, account pacing, keyword analysis, optimization, forecasting, etc. as well as working with various internal/external teams to drive an exceptional client experience
Utilize strong analytical skills to extract insights from campaign data and provide well developed quantitatively based recommendations to accomplish client goals and objectives
Assist in development of media strategy and recommendation and helping with elements of client presentations
Ensure flawless execution of assigned media buys by deploying best practices in digital operations and quality assurance for all campaign launch / modifications
Support the pacing, optimization and management of campaigns, as applicable
Monitor campaign performance through regular delivery reporting, ensuring buys are properly executed and troubleshoot issues that arise
Facilitate the analysis and interpretation of data trends and develop improvement solutions
Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows
Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed
Qualification
Required
Bachelor's degree (communications, marketing, advertising, or business)
Ability to speak, read and write the English language
0-2 years relevant work experience in digital media planning, buying or execution preferred; agency experience a plus
Experience with Microsoft Office suite; foundational / practical experience with Excel a plus
Working knowledge of media platform management tools preferred; experience with Google Marketing Platform, Google Ads, The Trade Desk and Facebook Business Manager recommended but not required
Working knowledge of the importance and role of programmatic, paid social and paid search within a media plan
Ability to convert and implement strategic plan directions into flawless tactical executions
Strong analytical capabilities with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and QA campaigns
Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
High comfort level participating in brainstorms and ideation sessions
Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
Preferred
0-2 years relevant work experience in digital media planning, buying or execution preferred; agency experience a plus
Working knowledge of media platform management tools preferred; experience with Google Marketing Platform, Google Ads, The Trade Desk and Facebook Business Manager recommended but not required
Certificates in Google Ads, Google Marketing Platform, Google Analytics, The Trade Desk Edge, Facebook Blueprint, Microsoft Ads and IAB Digital Media Planning & Buying are a plus but not required
Company
Rise, a Quad agency
With a history in digital media, analytics, and customer experience, Rise proudly joins Quad, a global Marketing Experience company, to challenge the status quo and redefine the future of integrated marketing, together.
Funding
Current Stage
Growth StageTotal Funding
$12.3MKey Investors
Quad
2018-03-21Acquired
2016-07-07Series Unknown· $12.3M
Recent News
Business Wire
2024-05-24
2024-04-07
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