Starcom · 2 weeks ago
Associate Director, Paid Social
Starcom is a global communications planning and media leader with over 80 years of experience. The Associate Director, Paid Social will lead the management of paid social strategies for a dedicated client, focusing on developing and delivering effective campaigns while fostering client relationships.
AdvertisingBrand MarketingMarketing
Responsibilities
Design strategies for leveraging paid media on social networks including but not limited to Facebook & Twitter to deliver against brand objectives
Develop action plans for achieving and measuring social media success, including setting key metrics, measurement and optimization strategies
Advocate the value of social media and help educate clients, partners and internal teams on the latest developments and capabilities in this quickly evolving media channel
Apply social media knowledge and creativity to brainstorming and strategy sessions
Lead regular check-ins on campaign performance and track against KPIs
Provide direction as needed for improving campaign performance through optimization and/or implementing new features and strategies
Create and deliver presentations to both clients and internal teams showcasing campaign strategy and performance results
Develop points of view on new technologies, trends and opportunities in the social media marketplace
Foster strong relationships with internal teams and client groups
Qualification
Required
5+ years of directly related experience
2+ years of people management experience
Minimum of 3+ years working with Facebook & Twitter ads platforms with hands-on experience managing and optimizing buys through API and/or self-serve tools
Previous team management experience
Experience in applying social marketing to drive strict KPI's against brand-building & direct response initiatives
Strong analytical skills and the ability to interpret campaign performance data and provide insights and optimization recommendations
Understanding of best practices for leveraging social media for brand communication
Must possess strong leadership skills and be comfortable presenting ideas to senior client management
Comprehensive knowledge of best practices for managing and optimizing API/self-serve buys on Facebook and Twitter
Resourceful, curious, and motivated individual with an ability to work independently as well as in a collaborative team setting
Strong organizational, problem-solving, and communication skills
Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
Preferred
Bachelor's degree or higher preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Starcom
With a history that dates back over 80 years, Starcom is a global communications planning and media leader.
H1B Sponsorship
Starcom has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (8)
2023 (11)
2022 (20)
2021 (8)
2020 (16)
Funding
Current Stage
Late StageRecent News
Prolific North
2025-11-03
Company data provided by crunchbase