WDIV/ClickOnDetroit/Graham Digital · 1 month ago
Digital Media Buyer
Graham Media Group is a media company that focuses on delivering engaging content across various platforms. They are seeking a Digital Media Buyer who will execute and optimize digital advertising campaigns across multiple programmatic platforms, ensuring effective performance-driven campaigns that align with client goals.
Broadcast Media
Responsibilities
Execute and optimize programmatic campaigns within DSPs and other ad platforms (display, OTT/CTV, audio, video, social)
Monitor performance daily for pacing, delivery, and quality — making data-driven adjustments to improve results based on client KPIs
Maintain campaign documentation including insertion orders, creative assets, targeting parameters, and reporting deliverables
Generate client-facing reports summarizing key metrics, insights, and recommendations for future optimization
Troubleshoot technical or delivery issues with vendors, platforms, and internal teams to ensure smooth execution
Stay informed on evolving digital ad products and best practices to bring proactive recommendations to the sales and client service teams
Qualification
Required
Minimum 2 years of experience in digital advertising operations, ad trafficking, or campaign management (agency, media company, or vendor)
Solid understanding of key metrics (CTR, CPM, CPA, ROAS) and campaign performance analysis
Exceptional attention to detail, time management, and communication skills
Ability to thrive in a fast-paced environment and manage multiple campaigns simultaneously
Preferred
Hands-on experience in a demand-side platform (Basis, The Trade Desk, etc.) preferred but not required — strong digital aptitude is essential
Company
WDIV/ClickOnDetroit/Graham Digital
WDIV has been part of the fabric of Detroit since we began airing on televisions on October 23, 1946.
Funding
Current Stage
Late StageCompany data provided by crunchbase