PrizePicks · 4 hours ago
Manager Paid Social User Acquisition
United States
Full-time
Remote
Mid, Senior Level
$90K/yr - $105K/yr
5+ years expPrizePicks is the fastest-growing sports company in North America, recognized for its leading platform in Daily Fantasy Sports. The Manager, Paid Social User Acquisition will be responsible for driving performance and managing creative across key social platforms, overseeing budgets, launching campaigns, and optimizing strategies to scale user acquisition efforts efficiently.
Fantasy SportsGamingSports
No H1B
Responsibilities
Oversee 9 figure annual media budget, ensuring efficient allocation of resources and alignment with business priorities
Own the day-to-day strategy, execution, and optimization of paid social campaigns across Meta, TikTok, Snap, Reddit, and X
Partner with our in-house Creative Strategy lead to execute creative tests with speed and structure
Coordinate creative production driving insights into content via internal and external creative teams
Implement tracking and measurement systems to evaluate the effectiveness of paid media campaigns
Present reporting to cross functional and VP-level stakeholders synthesizing results into clear next steps
Drive efficient CAC through rigorous testing, audience expansion, channel diversification, and creative iteration
Collaborate with cross-functional teams including Creative, Analytics, CRM, Product, and Engineering
Work closely with our external agency to ensure flawless execution, testing velocity, and budget pacing
Leverage tools like Ads Managers, AppsFlyer, and Tableau to monitor performance and uncover opportunities
Qualification
Required
5+ years of hands-on paid social experience managing performance-focused campaigns at scale with at least 3+ of those years for mobile app companies distributed through the iOS App Store and Google Play Store
Strong executional chops with Meta & TikTok Ads Manager plus at least 1 other platform (Snap, Reddit, or X)
Experience owning an annual performance budget over 8-figures
Experience leveraging AI-driven tools to build and iterate on ad creatives while applying deep knowledge of creative strategy and testing frameworks to identify, scale, and optimize high-performing concepts across channels
Experience managing platforms based on different campaign optimization goals including CAC and ROAS
Proficiency in campaign analytics and performance reporting (Tableau and AppsFlyer)
Deep experience with Social creative including best practices, creative testing, and effective ad types on a per platform basis
Highly organized, collaborative, and a self-starter — comfortable operating with autonomy in a fast-moving environment
Experience working cross-functionally with creative, product, and analytics teams
Strong written and verbal communication skills, including the ability to present to senior leadership
Preferred
Previous experience in fantasy sports, mobile gaming, or consumer apps is desired
Benefits
Company-subsidized medical, dental, & vision plans
401(k) plan with company match
Annual bonus
Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
Generous paid leave programs, including 16-week paid parental leave and disability benefits
Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
Company-wide in-person events and team outings
Lifestyle enhancement program
Company equipment provided (Windows & Mac options)
Annual performance reviews with opportunities for growth and career development
Company
PrizePicks
PrizePicks is a mobile app platform that covers sports betting of leagues.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$0.85MKey Investors
Phoenix Capital Ventures (PCV)
2025-09-22Acquired
2021-12-01Series A
2020-07-08Seed· $0.85M
Leadership Team
Adam Wexler
Executive Chairman & Special Advisor to the CEO
Jay Deuskar
Cofounder/Chief Technology Officer
Recent News
2025-12-13
2025-12-05
Sports Business Journal
2025-12-03
Company data provided by crunchbase