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Principal Financial Group · 1 day ago

Market Director - Investment Only

Charlotte, NC

Full-time

Hybrid

Senior Level, Lead/Staff

$125K/yr - $125K/yr

8+ years exp

Principal Financial Group is a purpose-led firm focused on making financial security accessible to all. The Market Director - Investment Only will lead the DCIO distribution strategy in the Southeast Market, driving asset growth and developing relationships with retirement plan advisors and consultants.

Financial ServicesInsurance

No H1B

Responsibilities

Build and execute a Southeast Market plan targeting retirement plan advisors (RPAs), consultants, and recordkeeping wholesalers; prioritize high‑potential firms and aggregators to expand Principal’s footprint

Experience creating data enabled sales plans to maximize efficiency, sales growth and territory management via tools like PowerBI

Expand advisor relationships through ongoing development of the territory and through collaboration with Principal sales teams

Develop joint coverage calendars with internal wholesalers and national accounts to maximize home‑office menu influence and downstream advisor adoption

Run consultative meetings that link plan goals to menu construction (core lineup, QDIA, capital preservation, retirement income), backed by attribution, fees, and peer benchmarking

Provide fiduciary tools/reports (e.g., Fi360 scoring, fee benchmarks, product evaluators) to support prudent advisor processes

Deliver timely insights on CIT adoption, fee trends, retirement income, stable value positioning, QDIA utilization, managed accounts, and regulatory changes to drive advisor confidence and menu updates

Develop and maintain relationships in the field with Principal teams (National Accounts, Principal Recordkeeping, Principal Retirement Investment Support Team, Morley, Institutional Sales, Consultant Team, Retail/Wealth) for integrated coverage

Comfort with CRM discipline, and opportunity scoring

Mainstage or conference panel speaking or presenting as required

Manage travel/expense budgets; adhere to Principal’s Compliance and Investment Code of Ethics

Adhere to compliance code of ethics standards as defined by Principal Funds Distributors and The Principal Financial Group

Perform other job-related duties or special projects as required

Qualification

FINRA licensingDefined contribution experienceData enabled sales plansLife/Health LicenseCIMA®CFA®CFP®Relationship managementMulti-taskingSolid communication skillsCollaboration skills

Required

Bachelor's degree; 8-10 years industry experience

FINRA licensing: SIE, Series 7, and 63/65 or 66

Life /Health License or ability to obtain in 6 months

Experience in defined contribution and defined benefit business

Solid oral and written communication skills required

Ability to represent the company in a professional manner

Ability to collaborate effectively across different business lines

Proven track record of establishing and maintaining relationships

Ability to multi-task and work under pressure

Familiarity with target‑date/QDIA personalization, stable value, and private asset positioning

Travel required within the territory, and occasionally outside of territory given need

This position may be subject to SEC restrictions on personal political contributions

Preferred

CIMA®

CFA®

CFP®

CMA®

Benefits

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness.

Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.

Company

Principal Financial Group

Glassdoor3.9

Principal Financial Group® is dedicated to improving the wealth and well-being of people and businesses around the world—helping more than 62M customers plan, protect, invest, and retire as of December 31, 2023.

Founded in 1879

Des Moines, Iowa, USA

10001+ employees