Hermès · 1 day ago
VIE - E-commerce & Trade Marketing Project Manager Hermes Parfum et Beauté – Miami (M/W)
Miami, FL
Full-time
Onsite
Entry Level
1+ years expHermès is a renowned French luxury goods manufacturer, and they are seeking an E-commerce & Trade Marketing Project Manager to ensure seamless execution of online animations and omnichannel initiatives. The role involves coordinating cross-functional projects, managing client relationships, and overseeing visual merchandising and trade marketing activities across the Americas.
Consumer GoodsFashionHome DecorJewelryLifestyleManufacturing
Responsibilities
Execute online campaigns and implement digital optimizations to maximize visibility and engagement
Ensure timely updates of e-commerce platforms in line with product launches, animation calendars, and brand guidelines
Collaborate with clients and digital agencies to produce and deliver all required assets for optimal online presence
Coordinate with global teams in Paris to validate and approve assets and animations
Monitor online spaces regularly to identify improvement opportunities and maintain a premium brand image
Support the development and delivery of 'Drive-to-Store' assets for physical points of sale
Track emerging e-commerce sites and platforms with strong growth potential and assist in opening new online doors
Collaborate with the manager to maintain strong client relationships across regions through consistent communication and follow-ups
Participate in weekly and monthly touch-base meetings with clients to monitor project progress and implementations
Track meeting agendas, discussion points, and follow-up actions to ensure clear and consistent communication
Provide clients with regular updates on e-retail and trade plans to maintain transparency and alignment
Partner with the Marketing Manager to develop detailed e-retail plans per door based on market priorities and budget
Clean, consolidate, and analyze monthly sales data to ensure accuracy and actionable insights
Evaluate online door performance and contribute to comprehensive monthly and quarterly reports
Collaborate with clients to request and analyze campaign activation results for continuous improvement
Lead Travel Retail Americas visual rotations, including:
Build the Visual Rotation Calendar for all TR Americas (Generic + PS doors)
Propose a montage of the Visual Rotations per main PS door (launches, KCPs)
Forecast visual proofs
Send visual proofs to our providers and main clients
Be the warrant of the quality of each visual produced
Visuals orders, approval, production, shipment coordination, and installation coordination
Creation and update of planograms for Generic Doors
Creation and update of planograms for PS doors
Manage to work with the IWD program
Work on assortments in collaboration of the Marketing and Commercial Team
Oversee office visual rotations, ensuring consistency with Creation Calendar and brand guidelines
Visuals Budget Follow-up
Develop and manage Trade Plans for selected countries in Central America and Latin America, in coordination with the Marketing Director and Marketing Executive, based on business needs
Lead store activation projects for selected markets, including : Animation proposal - production – shipment – installation
Animations Budget Follow-up
Place and manage all purchase order related to assigned visual rotations and trade marketing activations as well as Color proofs and VM kits
Work closely with the Marketing team in the preparation of regional reports: Launches, Monthly reports, Quarterly reports
In the case a seminar is organized in the region: support the Marketing team in the organization and visibility
Qualification
Required
Fluent in English
1-2 years work experience in E-Commerce/ Trade Marketing in a B2B & B2C environment (Retail, CPG, Luxury, Travel Retail)
Business School and/or University Degree, preferably, major in international marketing, advertising, media studies or business strategies
Strong interpersonal, partnership and collaboration skills
Expertise in Project Management including excellent multi-tasking, prioritization, and organizational skills
Strongly detail-oriented with ability to execute guidelines while maintaining strategic perspective
Experience working in a fast-paced environment with constant changes
Flexibility and appetite to navigate through an ever-evolving environment
Curious about products, client behaviors, competitive landscapes
Excel, PowerPoint and Asana advanced skills
Capable of working autonomously with a proactive mind set while being a team player
Process oriented and attention to details needed to lead efforts to improve go-to-market processes across assets and website campaign operations
Preferred
Fluent in Spanish, French is a plus
Experience in Americas (particularly US) within retail luxury and/or cosmetic industry with regional exposure
Capable of working autonomously with a proactive mind set while being a team player
Process oriented and attention to details needed to lead efforts to improve go-to-market processes across assets and website campaign operations
Trade culture (Podiums, Retail store experience, training, pop up stores, analytic tools)
Digital culture knowledge
Experience with web analytics tools (Google Analytics, Google Trends)
Experience with Digital Media Campaigns (Facebook Ad Manager, Google Ads)
Experience with Asset Communication (sharing, tracking, monitoring)
Company
Hermès
A creator, artisan and seller of high-quality objects since 1837, Hermès is an independent, family-owned French house that employs more than 16,600 people worldwide.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1999-04-01IPO
Leadership Team
Wilfried Guerrand
Executive Vice President Métiers, IT & data
Recent News
The Motley Fool
2025-11-09
Company data provided by crunchbase