Fuel Made · 3 months ago
Retention Marketing Strategist (Ecommerce + Klaviyo | Remote)
United States
Full-time
Remote
Entry, Mid Level
2+ years expFuel Made is a boutique ecommerce agency recognized for thoughtful strategy and lasting client partnerships. The Retention Marketing Strategist will lead strategy and client relationships for high-performing Shopify brands on Klaviyo, focusing on retention roadmaps and creative campaigns to enhance customer lifetime value.
E-CommerceEmail MarketingUX Design
Responsibilities
Serve as the main strategic point of contact for 15+ retained brands
Lead client calls, unpack business goals, and translate them into actionable retention roadmaps
Guide ongoing planning across email, SMS, and loyalty initiatives — with an eye toward LTV, engagement, and long-term retention health
Partner closely with copywriters, designers, and project managers to deliver strategy through beautifully crafted, high-performing campaigns and flows
Review final creative for strategic alignment, accuracy, and brand voice consistency
Maintain visibility and accountability across projects using Asana and Slack
Analyze performance across flows and campaigns to identify trends, test opportunities, and areas for improvement
Ideate and oversee A/B tests — from segmentation and creative to timing and offer structure
Turn performance data into actionable insights that elevate results month over month
Qualification
Required
2+ years in Project/Account Management, Client Success, or Retention Strategy within a DTC/ecommerce agency
Highly proficient in Klaviyo –– you know the tool in and out
Strong understanding of Shopify / Shopify's integration with Klaviyo, today's go-to DTC tech stack, and modern retention marketing practices
Confidence leading strategy calls, managing deliverables, and providing clear direction
Experience using data to inform strategy, improve engagement, and drive measurable impact
Preferred
Deep experience with SMS, loyalty, subscription programs, and other third-party retention players
Familiarity with Asana, Figma, and Slack in a professional environment
Curiosity about AI and tools that enhance strategic and creative efficiency
Benefits
Competitive pay: Including a profit-sharing program.
Retirement help: We add 7-10% of your salary to a 401K (or retirement for intl), no matching needed.
Health, dental, vision, and disability insurance coverage: 100% employee premium coverage.
Remote first/only: Enjoy a flexible work schedule, and work from wherever you like.
Vacation: All major holidays, plus 3 weeks paid vacation—which includes the last week of the year, plus 3 personal days.
Work/life harmony: We keep work to 40 hour weeks
Technology stipend: So you can focus on your work
Parental leave: So you can take a little time to care about the things that matter most.
5-year bonus: Paid sabbatical + $3,000 US bonus + additional week of PTO going forward
The best team you've ever worked with.
Company
Fuel Made
Fuel made helps e-commerce companies by providing services like a custom design, email marketing to grow on Shopify.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Carson McComas
Founder & Chief Executive Officer
Company data provided by crunchbase