Leadr · 3 weeks ago
Demand Generation Specialist
United States
Full-time
Remote
Mid Level
$85K/yr - $90K/yr
3+ years expLeadr is on a mission to empower middle managers to become exceptional leaders through AI-powered software tools. The Demand Generation Specialist will execute and optimize programs that drive pipeline growth and work closely with the marketing and sales teams to convert campaigns into qualified demo requests and revenue.
Information TechnologySaaSSoftware
Responsibilities
Execute demand generation campaigns across email, paid, content, and events
Support campaign setup, launch, and optimization from start to finish
Monitor performance and help improve conversion rates at each stage of the funnel
Partner with sales to understand lead quality and follow-up outcomes
Turn messaging, customer insights, and content into campaigns that drive action
Test new ideas and channels to help us learn what works as we scale
Qualification
Required
3+ years of experience in B2B SaaS marketing, specifically in demand generation
Strong interest in pipeline, revenue, and how marketing supports the whole business
Bias for action and is able to adapt (and learn) fast
Organized, curious, and eager to learn through execution
Clear communicator who takes ownership and follows through
Preferred
Experience with marketing tools like Hubspot, ZoomInfo, Clay, Vector, Salesforce
Benefits
PTO
Paid Holidays
Flex Holidays
Medical insurance offered (health, dental, vision, life)
Company
Leadr
Leadr is a SaaS company that offers people development software for people and workforce management.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$16.12MKey Investors
Bedrock
2021-07-12Series A· $11.47M
2020-09-17Seed· $3.62M
2019-08-06Seed· $1.03M
Leadership Team
Matt Tresidder
Chief Executive Officer, Co-Founder
Recent News
PR Newswire
2025-05-06
2024-01-19
Company data provided by crunchbase