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Citizens · 3 weeks ago

Public Affairs Market Manager Florida

Coral Gables, FL

Full-time

Onsite

Senior Level

5+ years exp

Citizens is a bank focused on community engagement and philanthropy, and they are seeking a Public Affairs Market Manager for Florida. The role involves managing charitable partnerships, executing philanthropic strategies, and representing the bank in community events to enhance its brand presence.

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Responsibilities

Manage portfolio of charitable and community partners

Strategize and execute on-going, and develop new, market-based philanthropic partnerships and activities that help build Citizens’ brand in the market

Conduct market research to identify and understand community and business line needs

Use data-driven approach to make strategic, need-based philanthropic recommendations for the market

Perform site visits with partners to learn programming needs and make connections for deepening the partnership

Educate key stakeholders internally and externally on philanthropic strategy and focus areas

Steward prospective partners through application process, ensuring data integrity and complete thorough examination of applications

Work with portfolio of partners to ensure impact is achieved and collaborate to develop new ways to achieve impact

Utilize grant management system to ensure impact metrics and results are reported on in timely manner and accurate

In partnership with Community Development Market Manager, execute key economic development initiatives with local charitable contributions for CRA credit

Oversee budget administration and market-based memberships, including forecast analysis, financial reviews, and integration of relevant business lines

Strict adherence to corporate risk and compliance guidelines and policies to ensure favorable audit results

Strict adherence to CFG giving guidelines and SOPs and compliance with all policies and procedures of Citizens’ charitable giving committees

Represent the bank in the community attending various external events and volunteer activities

Consult with Community Engagement Team to position senior leaders strategically in local business, civic and non-profit communities including board placement

Partner with communications team and partners to develop opportunities to share impact, story tell about Citizens’ community partnerships via social media and internal communications channels, create and execute communication plans for internal and external purposes

Prepare event briefs for senior leaders participating in partner events

Collaborate with communications team to develop press release, quotes, and approvals

Develop social media content to be shared by colleagues about Citizens’ community partnerships

Support civic engagement including staying up to date on current market issues and trends

Identify local colleague volunteer opportunities including skills-based opportunities

Manage and execute colleague volunteer programs including setting up activities, sourcing volunteers, and volunteer communications

Develop and execute events, such as roundtables and press events to support signature initiatives including Champions in Action, Workforce Development month and Financial Empowerment month

Support partner community events including managing invitations and RSVPs for colleague participation

Work with department Coordinator to ensure event deliverables such as logos, ads, videos, and logistics including Citizens’ branding and giveaway items are executed on time and successfully

Partner with Sponsorships Team to activate corporate sponsorships to ensure the greatest public relations value including collaboration in identifying community partner participation in event activations

Qualification

Grant portfolio managementStrategic partnerships developmentBudget managementData analysisEvent managementMicrosoft Office SuiteCritical thinkingEffective communicationTime managementTeam collaboration

Required

Minimum 5-7 years of diverse charitable giving, grant making and/or corporate communications/marketing experience

Experience developing strategic partnerships that drive brand favorability and consideration for the business using metrics and measurement to assess impact

Exemplary writing, verbal, and problem-solving skills; must be able to effectively anticipate issues and problem solve when issues arise

Strategic understanding of the nature of various initiatives and their impact on overall corporate objectives

Ability to execute against strategy and drive results; demonstrated creative/critical thinking

Budget management experience

Effective time management and organizational skills; solid work ethic

Ability to effectively manage multiple, changing priorities

Ability to plan, implement and manage all aspects of complex projects to successful completion

Ability to work independently and as a member of a team

Bachelor's Degree in related field

Preferred

Experience in banking/financial services is preferred

Computer Skills: Microsoft Office Suite Proficiency

Company

Citizens

Glassdoor3.6

At Citizens, we recognize that the journey to accomplishment is no longer linear and that individuals are made of all they have done and all they are going to do.

Founded in 1828

Providence, Rhode Island, USA

10001+ employees