Ennismore · 3 weeks ago
PR Director
Brooklyn, NY
Full-time
Onsite
Director/ExecutiveEnnismore is seeking an ambitious PR Director to lead the North American, LATAM & Caribbean region. This role involves creating and executing PR strategies for all Ennismore brands, ensuring strong media relations, and enhancing the reputation of their hotels and restaurants in the Americas.
HospitalityLifestyle
Responsibilities
Develop and lead a PR strategy which enhances the reach and reputation of Ennismore’s hotels & restaurants in the Americas region, ensuring PR campaigns and resulting coverage support each brand story and growth ambitions
Directly support on-property PR or Marketing leads in the region to ensure PR is continuous and supporting both rooms and F&B commercial needs. Close relationships with properties will be essential to ensure we are delivering strong coverage driving talkability on an on-going basis
Direct and evaluate the property PR spend on agencies, media events and influencers – setting up reporting standards to ensure we are getting the best return on investment
Take ownership of launching new hotels & restaurants in the Americas from a comms perspective, by researching and selecting new property PR agencies, delivering media strategies and building strong partner and influencer relations
The PR Director will own all key media & influencer relations in the US market while also overseeing and coordinating the PR strategy across all countries in the region. You will own and maintain relationships with key journalists across travel and F&B – this role isn’t globally supported by an agency for all brands, so relationships with press and influencers are paramount to ensure the brands are always top of mind
Deliver high-quality coverage that communicates the USPs of our hotels and restaurants to differentiate ourselves from market competitors. Work closely with brand and marketing teams to ensure activations have appropriate PR angles, partners or narratives to achieve these goals
You will have the responsibility for curating global PR stories for SLS, Delano, 21c and Park Royal ensuring each brand continues to grow awareness
Ultimately, drive higher awareness for brands and individual properties and restaurants that leads to an increase in organic direct traffic to our own websites and contributes to revenue goals
Seamlessly integrate PR with the overall brand and marketing strategies, ensuring business objectives are always prioritized, and advise teams on how ideas can be elevated through PR
Work closely with Brand & Culture teams for thought-out influencer marketing strategies and brand partnerships across platforms
Work closely with our global corporate comms team to ensure campaigns for our brand position us as respected and responsible and be able to manage any crisis comms that may arise
Provide insightful reporting for the leadership teams stakeholders and on-property teams, through monthly reports and project wrap-ups to evaluate the success of projects
Add value to the brands through knowledge and sharing of travel trends, hospitality, and culture
Qualification
Required
A people person with a thick black book of media, influencer and partner contacts across travel, F&B, design and lifestyle in the US market
Someone who's organized and creative – this role is responsible for the PR across multiple brands and many projects, so must be good at juggling!
A great communicator – you will be responsible for communicating and gaining trust with senior stakeholders across the business
A collaborative, culturally intelligent leader with experience managing and motivating cross-border teams, aligning regional efforts to global strategy, and driving high performance across diverse markets
Someone with experience managing PR agencies across different cultures
Someone with a passion for storytelling that can hone the best narrative for our brands
A brand guardian – ensuring brand stories are refined and reflective of our brand values and strategy
A strong writer with the ability to draft and edit exciting press releases that engage and excite media
A creative campaign thinker – from ideation to delivery - capable of translating ideas and visions into a reality
Someone proactive and able to work independently but likes being sociable & collaborative too
Someone who loves to think strategically but also has an eye for detail
You're not precious. We leave our egos at the door and help get stuff done
You want to be part of a team that works hard, supports each other and has fun along the way
Benefits
PTO
Great healthcare
Discounts to hotels and restaurants globally
Lots of opportunity to progress and switch it up as part of a global family of brands
Learning opportunities to broaden your skillset and development that helps you think, make, and thrive at work
Company
Ennismore
Ennismore is the global hospitality company and curator of unique properties and experiences based in London and founded by Sharan Pasricha.
Founded in 2011
10001+ employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Cain International
2023-04-13Private Equity
Leadership Team
Gaurav Bhushan
Co-CEO
Sharan Pasricha
Founder & Co-CEO
Recent News
2026-01-19
Company data provided by crunchbase