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Flock Safety · 2 days ago

Marketing Analyst

United States

Full-time

Remote

Entry, Mid Level

$120K/yr - $140K/yr

2+ years exp

Flock Safety is the leading safety technology platform, helping communities thrive by taking a proactive approach to crime prevention and security. As a Marketing Analyst, you will be a key contributor to the marketing organization, transforming data into insights that shape strategy and drive decision-making across the marketing funnel.

ManufacturingPublic SafetySecuritySensor

Comp. & Benefits

Responsibilities

Reporting & Analysis: Partner with Marketing Analytics teammates to proactively use business intelligence (BI) tools, Sigma and Redshift to create, maintain, and distribute self-service dashboards and standardized reports that empower Marketing stakeholders with actionable insights

Ad-Hoc Data Requests: Support ad-hoc, time-sensitive requests from internal stakeholders by extracting and analyzing data to uncover trends/ provide clear, data-backed responses

KPI Development: Collaborate with stakeholders to define, document, and champion new and refined Key Performance Indicators (KPIs) and metrics that accurately measure the health and impact of the Marketing organization's initiatives

Strategic Insights: Collaborate with the Sr. Marketing Analytics & Insights Manager to determine how best to apply descriptive, diagnostic, predictive, and prescriptive analysis to support key business objectives, such as campaign optimization and identifying new growth opportunities

Data Integration: Support the creation of a comprehensive Engagement Full Funnel by collaborating with the Sr. Marketing Analytics & Insights Manager to connect disparate data sources (e.g., website, product usage, CRM) to generate new insights and provide recommendations that support strategic decision-making

Data Governance: Monitor and ensure the accuracy, integrity, and cleanliness of marketing data, working with Marketing Operations to enforce data hygiene standards

Qualification

Business Intelligence toolsSQLData analysisB2B marketing funnelsDashboard creationMarketing Automation PlatformsCommunication skillsTeam playerCritical thinking

Required

Bachelor's degree in a related quantitative field (e.g., Marketing Analytics, Business Administration, Data Science, Statistics, etc.)

2-3 years of direct experience supporting B2B Marketing teams in an analyst capacity

Proven ability to manage multiple priorities, work autonomously, and deliver high-quality work under tight deadlines

Minimum of 1 year performing BI analysis and reporting (e.g., Tableau, Looker, Sigma, Power BI) and proven ability to build, maintain, and optimize scalable dashboards that transform complex marketing data into clear, actionable insights

Proficient in SQL, with daily hands-on experience extracting, transforming, and analyzing large datasets from cloud data warehouses (e.g., Redshift, Snowflake, BigQuery)

Deep knowledge of Excel/Google Sheets for modeling, pivot tables, and advanced formulas

Experience with marketing tech stack tools, including Salesforce and Marketo (or similar Marketing Automation Platforms) data structures

Familiarity with evaluating Marketing Attribution Models and working with attribution platforms (e.g. Bizible, CaliberMind, FullCircle)

A critical thinker who can move beyond basic reporting to identify patterns, uncover insights, and support data-driven decision-making

Exceptional written and oral communication skills, with the ability to clearly and confidently present findings and recommendations to a variety of audiences, including non-technical stakeholders

A true team player with a proactive, service-oriented attitude who thrives in a collaborative environment

Benefits

Flexible PTO : We seriously mean it, plus 11 company holidays.

Fully-paid health benefits plan for employees : including Medical, Dental, and Vision and an HSA match.

Family Leave : All employees receive 12 weeks of 100% paid parental leave. Birthing parents are eligible for an additional 6-8 weeks of physical recovery time.

Fertility & Family Benefits: We have partnered with Maven, a complete digital health benefit for starting and raising a family. Flock will provide a $50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses.

Spring Health: Spring Health offers a variety of mental health benefits, including therapy, coaching, medication management, and digital tools, all tailored to each individual's needs.

Caregiver Support: We have partnered with Cariloop to provide our employees with caregiver support

Carta Tax Advisor: Employees receive 1:1 sessions with Equity Tax Advisors who can address individual grants, model tax scenarios, and answer general questions.

ERGs: We want all employees to thrive and feel like they belong at Flock. We offer four ERGs today - Women of Flock, Flock Proud, LEOs and Melanin Motion. If you are interested in talking to a representative from one of these, please let your recruiter know.

WFH Stipend: $150 per month to cover the costs of working from home.

Productivity Stipend: $250 per year to use on Audible, Calm, Masterclass, Duolingo, Grammarly and so much more.

Home Office Stipend: A one-time $750 to help you create your dream office.