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Port.io · 3 weeks ago

Head of Demand Generation

United States

Full-time

Remote

Director/Executive

7+ years exp

Port.io is a company focused on building an open and flexible Agentic Engineering Platform for modern engineering organizations. They are seeking a Head of Demand Generation to drive pipeline growth, optimize marketing performance, and accelerate revenue generation through strategic demand generation efforts.

Artificial Intelligence (AI)Developer ToolsDevOpsInformation TechnologySoftware

Responsibilities

Develop and execute a comprehensive demand generation strategy that drives high-quality leads and accelerates pipeline growth

Plan and optimize campaigns across digital, paid media, email, content marketing, webinars, SEO, and ABM to maximize engagement and conversion rates

Design and execute highly targeted ABM programs to engage strategic accounts and key decision-makers

Collaborate closely with sales to ensure a steady flow of qualified opportunities, optimizing marketing programs to support revenue goals

Own paid advertising, retargeting, and digital marketing initiatives, ensuring efficient spend and measurable ROI

Measure, analyze, and optimize demand generation programs, providing clear reporting on attribution, conversion rates, and pipeline impact

Qualification

Demand Generation StrategyB2B Demand GenerationPerformance MarketingAccount-Based Marketing (ABM)Digital MarketingAnalytics & OptimizationAnalytical MindsetBuyer JourneyProject ManagementCollaboration Skills

Required

Proven experience working in a DevTools / DevOps / developer-focused environment and a strong understanding of marketing to technical audiences

7+ years of experience in B2B demand generation, growth marketing, or performance marketing, preferably in SaaS, DevOps, or developer tools

Goal-driven, Demonstrates a strong focus on achieving objectives and delivering measurable results

Proven track record of designing and executing successful demand generation programs that drive pipeline growth and revenue impact

Deep expertise in digital marketing, paid acquisition, ABM, and multi-channel campaign execution

Strong analytical mindset with the ability to track and optimize key marketing KPIs, including CAC, LTV, pipeline velocity, and attribution modeling

Ability to collaborate cross-functionally with sales, product marketing, and content teams to align demand generation efforts with business goals

Exceptional project management skills, with the ability to prioritize and execute multiple campaigns simultaneously

Strong understanding of the buyer journey in enterprise software and technical markets

Ability to thrive in a fast-paced, high-growth environment

Company

Port.io

We combined hundreds of years of DevOps knowledge with thousands of hours of research to transform the developer experience as the world sees it today.

Founded in 2022

Tel Aviv, Tel Aviv, ISR

51-200 employees