Credit One Bank ยท 2 weeks ago
Web Optimization Senior Manager, Digital Marketing
Las Vegas, NV
Full-time
Onsite
Senior Level
5+ years expCredit One Bank is seeking a Web Optimization Senior Manager to join the Marketing - Digital Acquisition team. The role involves optimizing the digital acquisition experience through A/B testing strategies, driving results, and increasing profitability.
AnalyticsCredit CardsFinancial ServicesPayments
Responsibilities
Manage the end-to-end testing process from test ideation, scheduling, ensuring accurate tracking, test QA, and post-launch monitoring to drive the maximum return on investment
Identify key testing areas, formulate hypotheses, and design experiments to validate improvements
Define and validate test parameters, target audience, and success metrics based on business objectives
Monitor live tests to ensure they are running smoothly and troubleshoot any issues that arise during the test period
Collect and analyze data from multiple sources, including web analytics tools, A/B testing platforms, and internal data for in-depth statistical analysis of test results to determine the significance and impact of tested changes
Generate detailed wrap reports that include key findings, performance metrics, and recommendations for future actions
Present test results and insights to stakeholders, highlighting the implications for business strategy and decision-making
Recommend actionable next steps based on test findings, such as implementing successful variations or iterating on unsuccessful tests
Qualification
Required
Bachelor's degree or equivalent experience in Computer Science, Marketing, UX/design, or other relevant degree
5+ years of experience in site optimization, A/B testing, and data analysis
Experience with optimization tools (e.g., Adobe Target, Optimizely)
Experience with web analytics tools (e.g., Google Analytics, Adobe Analytics)
Strong statistical background, with proficiency using statistical methods to analyze data (sampling, variance, statistical significance, confidence intervals, regression, margin of errors, wins within confidence levels, etc.)
Familiarity with HTML, CSS, and JavaScript for basic troubleshooting and understanding test implementations
Experience managing people and multiple stakeholders
Excellent project management skills, with the ability to coordinate and execute complex initiatives involving multiple stakeholders
Exceptional communication skills, both written and verbal, with the ability to influence and collaborate with cross-functional teams
Company
Credit One Bank
Credit One Bank is a financial services company that offers credit cards, credit score tracking, and fraud protection services.
1001-5000 employees
H1B Sponsorship
Credit One Bank has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (97)
2024 (79)
2023 (65)
2022 (80)
2021 (32)
2020 (31)
Funding
Current Stage
Late StageLeadership Team
Jim Holborow
Assistant Vice President, Marketing Communications
Recent News
Morningstar.com
2025-12-29
2025-11-04
Company data provided by crunchbase