DICK'S Sporting Goods · 1 week ago
Local Marketing Specialist - House of Sport
Fayetteville, NC
Full-time
Onsite
Entry Level
1+ years expDICK’S Sporting Goods is committed to positively impacting lives through sports and is looking for a Local Marketing Specialist for their House of Sport division. The role involves developing community relationships, managing sponsorships, and executing local marketing strategies to enhance brand awareness and engagement.
Consumer GoodsE-CommerceSporting GoodsSports
Responsibilities
Develop and foster strong relationships that make an impact in the community, drive company initiatives and awareness of the House of Sport brand pillars – assortment, experience, service, and community
Serve as a resource to local athletes in our areas, supporting active lifestyle, athletics, education, and community programming
Supports local partners through sponsorships that drive full-funnel value via awareness, engagement, traffic, and sales
Accountable for management and tracking of all sponsorship agreements and asset distribution using software program
Ensure proper execution of sponsorship deliverables with leagues, teams, organizations, etc. to maximize the ROI
Develop one-of-a-kind strategies for in-store events and in-market activations that ladder to key moments for the brand
Accountable for managing local budget and related expenses
Develops and activate local marketing outreach strategies to drive incremental awareness and acquisition
Provide consistent and robust market intel to drive future strategies while serving as Marketing representative on Store Leadership team, led by the HOS Executive Director, to support local business goals
Supports creation of event activation assets for store placements and on Gametime scheduling platform
Manages and monitors customer outreach via reservations scheduling tool inbox
Supports execution of all House of Sport marketing activities, vendor events, and other related initiatives as needed
Serve as cross-functional liaison between House of Sport, CSC and external partners to ensure best-in-class execution of programs from concept to conclusion
Responsible for content capture of owned events for use on national social handles and other O&O channels
Evaluate qualitatively and quantitatively each, report learnings, and proactively suggest enhanced measures of success
Serve as local representative for The DICK’S Sporting Goods Foundation, community giving and charitable programs
Manage local grant program to impact HOS community through equipment donations, community grants, and other programming
Leverage, evaluate and fulfill Dick’s Sporting Goods donations requests from your local community
Deliver level of excellence and professionalism across all efforts. Be a face of our brand for House of Sport
Manage Local Marketing Budget for designated HOS location, ensuring cost-effectiveness and ROI
Deliver seamless communication and collaboration across teams
Develop relationships with vendors, sales reps, and service organizations that do business with our company
Qualification
Required
Bachelor's Degree 4-year college degree in Marketing, Advertising, Business Administration or Communications
1-3 years of related experience as a regional or company marketer, brand ambassador, or professional in a retail environment
Possess a valid driver's license
Successfully pass comprehensive criminal background and motor vehicle checks
Excellent interpersonal and team building skills
Ability to multi-task and work independently in a fast-paced environment
Flexible availability in work schedule including some nights, weekends and holidays
Some travel within territory required
Company
DICK'S Sporting Goods
Dick's Sporting Goods is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$3.5B2025-06-06Post Ipo Debt· $2B
2022-01-14Post Ipo Debt· $1.5B
2002-10-16IPO
Leadership Team
Edward W. Stack
Chief Executive Officer & Founder
Lauren Hobart
President and CEO; Member of Board of Directors
Recent News
2026-01-18
Company data provided by crunchbase