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The Wendy's Company · 1 day ago

Director - Insights & Analytics (Business Intelligence)

Dublin, OH

Full-time

Onsite

Director/Executive

$154K/yr - $277K/yr

10+ years exp

The Wendy's Company is a leading fast-food chain known for its unique square-shaped burgers and commitment to employee support. The Director of Insights & Analytics will lead the development and execution of business intelligence capabilities, leveraging consumer and competitive information to drive actionable insights and optimize business performance.

Food and BeverageRestaurantsSnack Food

H1B Sponsor Likely

Responsibilities

Guide marketplace and competitive intelligence via the ongoing monitoring of macro trends, category dynamics, and shifting consumer behaviors to identify opportunities and threats

Develop and maintain enterprise-wide platforms, dashboards, and reporting tools to enable both strategic and real-time decision-making

Integrate disparate data sources -- internal (POS, first-party) and external (Circana, brand health, SMG, credit card) -- into a unified intelligence ecosystem that contextualizes Wendy’s performance and identifies opportunities for growth

Oversee all research to track and optimize the strength of the Wendy’s brand relative to key competitors (brand health tracking, competitive creative/media activity, etc.)

Provide analytics and thought-leadership related to consumer segmentation frameworks – behavioral, attitudinal, demographic – and how each should be used to guide decision-making

Inspire, develop, and lead a team of Insights professionals. Manage financial and human resources to maximize quality and impact. Foster a culture of curiosity, rigor, innovation, and continuous improvement

Serve on Insights & Innovation leadership team

Partner with senior leaders in Brand, Finance, and Operations (along w/ key external partners) to ensure clarity of “what”, “so what”, and “now what” implications

Drive supplier strategy, roster management, and RFP processes across the majority of the Insights/Analytics annual budget

Qualification

Business IntelligenceConsumer InsightsData IntegrationStakeholder ManagementTeam LeadershipCreative ThinkingCommunication SkillsPresentation Skills

Required

Bachelors Degree in Marketing, Analytics, Finance, or related field is required

10+ years in consumer insights and/or business intelligence

Strong communication, presentation, and stakeholder management skills

Strong people-management background

Creative thinker with ability to achieve results in a dynamic environment

Preferred

MBA preferred

Benefits

Parental leave

Free EAP sessions

Company 401k match

Company

The Wendy's Company

Glassdoor3.4

The Wendy's Company serves up hamburgers around the world made with fresh, never frozen beef.

Founded in 1969

Dublin, Ohio, USA

10001+ employees

http://www.wendys.com

H1B Sponsorship

The Wendy's Company has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

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Trends of Total Sponsorships

2023 (1)

2022 (1)