Associate Director, Storytelling & Content Marketing jobs in United States
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Colorado College ยท 2 weeks ago

Associate Director, Storytelling & Content Marketing

Colorado College is a nationally recognized, residential liberal arts college seeking a dynamic strategist and hands-on content creator to lead its storytelling efforts within the Office of Communications and Marketing. This role will shape and execute a comprehensive storytelling and content marketing strategy to reach new audiences and deepen engagement with existing ones.

Higher Education
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Culture & Values
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Responsibilities

Write and edit high-quality stories, features, and profiles for print, digital, audio, and video channels
Guide narrative framing for podcast, video, multimedia, and storytelling projects in partnership with internal and external collaborators
Support OCM strategic priorities through compelling content packages and messaging frameworks
Lead development and execution of a comprehensive storytelling and content marketing strategy aligned with CC's brand platform and strategic communications and marketing priorities
Oversee The Peak content channels (annual print magazine, website, and newsletter), including editorial planning, writing, editing, and partnership with designers, photographers, contributing writers, and printers
Shape a cross-channel editorial calendar to ensure cohesive story arcs across publications, digital storytelling, podcast programming, and video storytelling in alignment with the institution's overarching communications and marketing strategy
Provide strategic leadership for podcast development, including planning, editorial direction, and collaboration with faculty, students, and production partners
Provide direct oversight for the college's digital storytelling platform, ensuring innovative use of immersive and interactive media to tell CC's most compelling stories
Identify, cultivate, and produce stories that elevate faculty scholarship, student experience, alumni impact, and institutional distinction
Serve as lead editor and brand storyteller, ensuring tone, quality, and accuracy align with the College's narrative and voice
Supervise employees, providing strategic direction, coaching, and professional development support
Collaborate with colleagues across OCM and campus partners to ensure storytelling initiatives reinforce brand positioning and key institutional messages
Partner with OCM teams to optimize and expand the reach and engagement of storytelling content and efforts
Monitor content performance and audience engagement metrics, using insights to inform future storytelling decisions
Champion diversity, equity, and inclusion in all storytelling efforts. Support ongoing evolution of the College's editorial voice and storytelling formats
Serve as an OCM representative on campus-wide committees

Qualification

Content strategyStorytelling abilityProject managementEditorial judgmentAudience segmentationCollaborationCreativityAttention to detail

Required

Bachelor's degree in a related field
5 years of experience in a related field
Exceptional writing, editing, and storytelling ability across print, web, audio, and multimedia platforms
Strong editorial judgment, creativity, and attention to detail
Deep understanding of audience segmentation and content strategy
Ability to balance hands-on creative work with strategic oversight
Excellent project management and leadership skills
Collaborative mindset, able to partner effectively across functions and departments

Benefits

Medical, Dental, and Vision Insurance
Paid vacation and sick time - accrual of 7.34 hours of vacation per pay period (176 hours, 22 days per year) and 4 hours of sick time per pay period (96 hours, 12 days per year)
Paid seasonal breaks and holidays (20 days per year)
403(b) retirement plans where employees contribute 5% of pay and CC contributes 10%
Tuition benefits for employee and eligible dependents
Public Service Loan Forgiveness (PSLF) Assistance Program
Wellness benefits include free access to the sports center, swimming pool, arts and crafts, outdoor programs, and financial consultants

Company

Colorado College

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Colorado College is a private liberal arts college located in Colorado Springs, Colorado.

Funding

Current Stage
Late Stage

Leadership Team

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Mike Slade
Trustee
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