PartnerCentric, Inc. · 3 weeks ago
VP, Insights & AI Strategy
PartnerCentric is a leader in affiliate, influencer, and partner marketing, focused on driving measurable growth through innovative strategies. The VP, Insights & AI Strategy will transform data into strategic insights and oversee the integration of AI across the organization to enhance decision-making and client outcomes.
AdvertisingMarketingProfessional Services
Responsibilities
Lead the transformation of the reporting function into a proactive insights and strategy engine
Manage the Data & Insights team and Business Intelligence Specialist, ensuring excellence in data automation, governance, and storytelling
Establish consistent frameworks for turning analytics into business recommendations that drive client and internal outcomes
Ensure all data systems and reporting tools provide accurate, timely, and accessible insights across the company
Define and execute PartnerCentric’s enterprise-wide AI strategy—governing tools, policies, education, and experimentation
Identify opportunities to embed AI into internal workflows, automation, and predictive insights to drive efficiency and value creation
Partner with cross-functional teams to evaluate, pilot, and operationalize AI solutions that elevate client deliverables and agency operations
Build organizational fluency in AI through internal training, enablement resources, and best-practice standards
Serve as PartnerCentric’s AI and insights subject matter expert in client engagements, pitches, and industry conversations
Collaborate with Client Services to translate data findings into strategic recommendations that enhance campaign outcomes
Represent PartnerCentric at industry events, panels, and media opportunities—showcasing innovation in data-driven marketing and applied AI
Build PartnerCentric’s reputation as a trusted, forward-looking partner at the intersection of affiliate, influencer, and AI-powered marketing
Qualification
Required
10+ years of experience in data, analytics, or strategy roles within marketing, digital media, or technology firms
Demonstrated success leading teams that translate complex data into strategic insights and measurable business results
Proven experience implementing or overseeing AI initiatives in marketing or operational contexts
Strong understanding of marketing analytics, attribution, and partner ecosystems
Skilled in data storytelling, automation strategy, and the practical application of emerging AI tools
Exceptional leadership and communication skills, with the ability to inspire both technical and non-technical teams
Comfortable presenting to executives and clients, with a thought-leadership presence in public forums
Bachelor's degree in a relevant field required
Preferred
Advanced degree or equivalent experience preferred
Company
PartnerCentric, Inc.
PartnerCentric provides advanced affiliate management for powerhouse and challenger brands.
Funding
Current Stage
Growth StageRecent News
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