Growth Marketing Leader jobs in United States
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Zealthy · 15 hours ago

Growth Marketing Leader

Zealthy is dedicated to making high-quality healthcare accessible to everyone through their virtual healthcare platform. They are seeking a full-time Marketing Leader to drive performance marketing campaigns and manage a growing marketing team.

AppsHealth CareMedicalMental Health

Responsibilities

Lead and execute data-driven performance marketing campaigns across paid social, paid search, display, and emerging channels
Own budget planning, forecasting, and optimization to maximize ROI and drive user growth
Manage and mentor a small but growing marketing team, fostering a culture of testing, learning, and iteration
Collaborate with creative, product, and analytics teams to deliver high-impact campaigns and compelling ad creative
Analyze campaign performance using advanced analytics tools, turning insights into actionable optimizations
Plan and execute A/B tests across ads, landing pages, and funnels to improve conversion rates
Stay on top of industry trends, tools, and growth strategies to keep Zealthy ahead of the curve

Qualification

Performance marketingB2C growthData-driven decision-makingCustomer acquisition funnelsLeadership experienceEntrepreneurial mindsetCommunicationCollaborative approach

Required

4+ years of experience in performance marketing with a strong focus on B2C growth
Proven track record of scaling acquisition campaigns across Meta and Google
Experience in leadership or mentorship within a performance marketing team is a strong plus
Deep analytical skills and experience with data-driven decision-making
Strong understanding of customer acquisition funnels, testing frameworks, and attribution
A hands-on, entrepreneurial mindset with the ability to thrive in a fast-paced startup environment
Excellent communication skills and a collaborative approach

Benefits

Paid vacation and sick leave, increasing with tenure.
Flexible time off handled case-by-case.
Paid for major US holidays.
Equity ownership with regular performance reviews that can impact salary and/or equity.
Medical coverage provided.
Other benefits to be revisited with plan renewal.

Company

Zealthy

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Zealthy offers affordable healthcare services, including medication for weight loss, mental health, and more.