Strength Of Nature, A Godrej Company · 5 months ago
Business Development Manager - Emerging Categories
Atlanta, Georgia, Atlanta, GA, US
Full-time
Hybrid
Senior Level
5+ years expStrength Of Nature, A Godrej Company is seeking a strategic and results-oriented Business Development Manager to drive retail expansion for new product categories across Godrej North America. This role focuses on identifying, pitching, and growing emerging categories through both new and existing retail partners while owning the commercial strategy and execution for new launches.
Marketing
Responsibilities
Develop and execute sales strategies to drive growth in emerging categories across key retail channels (Mass, Dollar, Drug, and eCommerce)
Identify white space opportunities and lead sell-in for new categories with prospective retail partners
Collaborate cross-functionally with brand, innovation, and shopper marketing teams to align commercial plans with launch objectives
Manage end-to-end retailer setup for new categories: item forms, content upload, planogram submission, and promotional calendars
Serve as the day-to-day lead for buyer relationships in new and existing accounts tied to emerging categories
Lead joint business planning and execution, ensuring both internal readiness and external follow-through
Own forecasting, tracking, and reporting for new categories—partnering closely with supply chain and finance
Analyze POS and shipment data to assess performance, identify opportunities, and adjust plans as needed
Develop executive-level reporting to keep leadership informed on progress, risks, and wins
Qualification
Required
Minimum 5 years of retail sales experience, preferably in CPG, beauty, personal care, or household categories
Strong experience in direct retail selling, managing retailer setup processes, and navigating internal/external cross-functional teams
Demonstrated ability to launch or scale new products in retail environments
Strong analytical skills and proficiency with sales forecasting, Excel, and syndicated data tools (e.g., Nielsen, IRI)
Excellent communication, relationship-building, and presentation skills
Bachelor's degree in Business, Marketing, or a related field; MBA is a plus
Preferred
Exposure to Mass and Dollar retailers (e.g., Walmart, Target, Family Dollar, Dollar General)
Experience supporting new brands or global brand launches in the U.S
Familiarity with Amazon Seller Central, TikTok Shop, or other eCommerce platforms
Company
Strength Of Nature, A Godrej Company
Strength of Nature™, A Godrej Company, is a legacy house of brands committed to delivering premium hair care solutions tailored for textured hair.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2016-04-04Acquired
Company data provided by crunchbase