Belardi Wong ยท 21 hours ago
Senior Digital Analyst - Search, Strategic Services
United States
Full-time
Onsite
Senior Level
5+ years expBelardi Wong is a data-driven, integrated marketing and creative solutions firm focused on driving revenue and customer growth for leading DTC brands. The Senior Digital Analyst will analyze and support digital marketing efforts, particularly in paid search, while leading accounts and ensuring exceptional service and performance for clients.
AdvertisingDirect Marketing
Responsibilities
Support in audits of paid search strategy across campaign structure, bid strategy, copy/creative, keyword strategy, Performance Max implementation and strategy
Review and then package findings and conclusions in concise Excel reports and in PowerPoint presentations to present to clients
Execute the paid search strategy for DTC ecommerce brands and multi-location lead gen clients including campaign execution, reporting and analysis in partnership with Sr. Digital Strategist
Analyst will lead at least one account in the first 12 months, responsible for project management, budget alignment and communicating cross-channel strategies
Manage and lead weekly call agendas and ensure key insights are effectively communicated to the client in a timely manner
Ensure all campaigns are managed within agreed upon budgets and ROAS targets
Use tools such as Google Analytics, Google AdWords, Looker, and Funnel to generate reports, insights, and recommendations
Work with internal team to share learnings across clients for improved performance in both search and social
Stay up to date on industry trends and ensure Belardi Wong is on the cutting edge of digital marketing strategy
Miscellaneous reporting and measurement
Qualification
Required
Candidate must have 5+ years applicable experience
Must be very proficient in Google AdWords
Must have 2+ years in lead gen experience including campaign strategy, measurement and optimization
Must be an expert in paid search
A self-starter with ability to be both self-directed and be willing to collaborate with the broader team
Open to asking questions and the desire to learn and grow with the division
Preferred
Experience in offline conversion imports
Experience with local marketing tactics and strategies
Experience with budgets of Bing Ads, Google Analytics, Google Looker, Excel and PowerPoint
Benefits
401k w/ company match
Business casual dress
Summer hours
Coaching
Mentorship programs
Customized training & more
Company
Belardi Wong
Belardi Wong provides solutions for strategic engagement, integrated CRM, data monetization, acquisition, digital and creative services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Donna Belardi
Chairman & CEO
H
Heather Luongo
Marketing Executive
Recent News
2023-08-04
Company data provided by crunchbase