growve ยท 2 weeks ago
TikTok Shop Marketplace Manager
Saint Petersburg, FL
Full-time
Hybrid
Entry, Mid Level
2+ years expGrowve is a leading health and wellness company specializing in acquiring, operating, and growing world-class brands within the active nutrition, dietary supplement, and beauty verticals. They are seeking a detail-oriented TikTok Shop Marketplace Manager to scale their presence on TikTok Shop, managing day-to-day operations, performance optimization, and affiliate management in a fast-paced social commerce environment.
BeautyBrand MarketingFitnessSportsWellness
Responsibilities
Own day-to-day management of TikTok Shop accounts, ensuring operational health, compliance, and performance optimization
Monitor product listings, pricing, promotions, and content alignment to maximize conversion and visibility
Maintain strong understanding of TikTok Shop policies, tools, and evolving marketplace features
Manage inventory levels, forecasting, and replenishment to support demand and prevent stockouts
Partner with internal operations and supply chain teams to ensure accurate inventory feeds and fulfillment execution
Support and manage TikTok Shop advertising campaigns, including budget allocation, optimization, and performance analysis
Collaboration with creative and marketing teams to align ad strategy with platform, trends and algorithmic behaviors
Build and manage relationships with third-party affiliate networks and creators
Identify, onboard, and scale high-performing affiliates to drive incremental revenue
Analyze affiliate performance and optimize commission structures and incentives
Track KPIs include GMV, ROI, conversion rates, inventory velocity, and affiliate performance
Use data to identify trends, diagnose issues, and proactively adjust strategy
React quickly to marketplace shifts, algorithm changes, and competitive dynamics
Work closely with internal teams across marketing, creative, operations, supply chain, and finance
Serve as a key point of contact for external partners, agencies, and affiliate networks
Manage multiple projects simultaneously while maintaining high attention to detail
Qualification
Required
2-4 years of experience in eCommerce, social commerce, or marketplace management
Hands-on familiarity with TikTok Shop account operations and management
Experience with inventory management, forecasting, and fulfillment coordination
Working knowledge of PPC and performance marketing, ideally within TikTok or similar platforms
Strong understanding of the TikTok algorithm, trends, and creator ecosystem
Experience managing or working with affiliate networks and third-party partners
Excellent written and verbal communication skills
Strong project management and organizational abilities
Highly analytical with the ability to interpret data and make fast, informed decisions
Entrepreneurial mindset with strong critical thinking and problem-solving skills
Comfortable operating in a fast-paced, fluid marketplace with minimal oversight
Proven ability to work independently while collaborating with numerous cross-functional teams
Preferred
CPG experience is a plus but not required
Benefits
Health Benefits Package
401(k)
Company
growve
Growve is a brand aggregator that specializes in the acquisition and management of wellness and beauty brands.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$400MKey Investors
Truist
2025-06-02Private Equity
2025-06-02Debt Financing
2025-06-02Acquired
Leadership Team
Mark Jaggi
CFO
Kirk Connors
COO
Recent News
2025-06-04
Company data provided by crunchbase