Public Relations and Outreach Specialist jobs in United States
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State of Louisiana · 4 months ago

Public Relations and Outreach Specialist

The State of Louisiana is seeking a Public Relations and Outreach Specialist for the Louisiana School for Math, Science, and the Arts. The role involves managing social media presence, creating promotional content, and assisting with outreach initiatives to enhance the school's brand and communication efforts.

Government Administration

Responsibilities

Contribute to the overall success of the school by attending to aspects relating to creating and sharing accurate, timely information with the public and by performing all other essential duties as assigned
Write, edit, and submit content pertaining to the school in the form of press releases, articles, newsletters, news stories, features, profiles, etc. for both print and electronic media
Conduct interviews with and take photos of target audiences as it relates to the development of stories
Develop a unified brand voice and maintain brand integrity across all platforms
Create, distribute, and manage press releases
Pitch story opportunities to print, broadcast, and digital press
Partner in the creation and development of major publications
Work with student organizations and departments to manage and maintain all official LSMSA social media accounts
Coordinate and manage the production schedule, printing deadlines, and distribution of multiple projects for Enrollment Management and LSMSA at-large
Help design and develop presentations for administration and senior staff
Consider data analytics, including SEO performance to adjust and optimize communication strategies
Assist with scheduling and executing recruiting travel and events
Delegate projects to part-time media specialist as needed
Assist with departmental outreach programs, including Summer@LSMSA and LSMSA-TIP, as needed by division
Other tasks and duties as assigned

Qualification

Public relationsMedia relationsContent creationGraphic design softwareAnalytical skillsCommunication skillsOrganizational skillsPresentation skillsProject management

Required

Bachelor's degree in public relations, journalism, communications, marketing, or a related field
Previous experience in public relations, media relations, or marketing for a secondary school, university, or other education-related business or non-profit organization
Strong understanding of best practices in public relations and marketing
Strong verbal and written communication skills as well as presentation skills
Strong analytical, organizational, and planning skills
Ability to maintain a positive and professional attitude toward colleagues and other external constituencies
Ability to manage multiple projects and meet deadlines
Ability to travel and to work flexible hours as necessary, including evenings and weekends

Preferred

Three years of experience in public relations, media relations, recruiting, or marketing for a secondary school, university, or other education-related business or non-profit organization
Knowledge of desktop publishing and/or graphic design software

Benefits

Insurance Coverage
Parental Leave – Up to six weeks paid parental leave
Holidays and Leave – State employees receive the following paid holidays each year: New Year's Day, Martin Luther King, Jr. Day, Mardi Gras, Good Friday, Memorial Day, Independence Day, Labor Day, Veteran's Day, Thanksgiving Day and Christmas Day. Additional holidays may be proclaimed by the Governor
Retirement – State Of Louisiana Employees Are Eligible To Participate In Various Retirement Systems (based On The Type Of Appointment And Agency For Which An Employee Works).

Company

State of Louisiana

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Louisiana State Government represents a wide variety of career options and offers an outstanding opportunity to make a difference through public service.

Funding

Current Stage
Late Stage

Leadership Team

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Chancellor Donald, M.D.
Chief Medical Officer
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Chase Hymel
Chief Information Security Officer (CISO)
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