Farm & Home Supply · 1 month ago
Brand Engagement Producer
Quincy, IL
Full-time
Onsite
Entry, Mid Level
$52K/yr - $57K/yr
2+ years expFarm & Home Supply is seeking a Brand Engagement Producer to lead and manage their social media, email, and digital engagement efforts. This role focuses on strengthening brand awareness and driving traffic both in-store and online through effective content campaigns.
Farming
Responsibilities
Lead the development and execution of social content strategies (organic + paid) across platforms including Facebook, Instagram, TikTok, and emerging channels
Oversee and manage the social media advertising program—creating, optimizing, and reporting on campaigns to drive awareness, engagement, and conversions
Plan and manage the email marketing program — develop campaign calendars, write and/or manage copy, coordinate creatives, and analyze performance
Collaborate with Store Teams, vendor partners, product managers, and marketing staff to source content ideas, product features, event collateral, and user-generated content
Serve as a content hub: guide the creation or commissioning of graphics, photos, short-form video, and other assets from both internal and external sources
Coordinate social media editorial calendar: calendar planning, content scheduling, working with content contributors (internal or external)
Manage vendor relationships (manufacturers, brands, etc.) and build marketing campaigns to promote products, seasonal pushes and categories
Provide guidance, training, and support to store-level or regional teams on social content and brand standards
Stay up to date with platform algorithm changes, social best practices, new tools, industry trends, and apply them proactively
Consistent attendance, punctuality, and adherence to work schedules is required
Occasionally travel to in-store events, partner events, or photo/video shoots
Qualification
Required
Bachelor's Degree in Mass Communications, Public Relations or minimum of two years related experience
Possess exceptional verbal communication skills
Excellent analytical and organizational skills
Proficient in graphic design, video production and digital marketing
Outstanding written skills
Must have strong organizational, proof reading, language and listening skills, along with the ability to multi-task and meet marketing project deadlines
Consistent attendance, punctuality, and adherence to work schedules is required
Valid Driver's License and ability to drive to all Farm & Home Supply store locations, partner events, and photo/video shoots
Benefits
Medical
Dental
Vision
Short-term disability
401K with employer match
Paid company vacation
Paid holidays
Volunteer paid time off for qualified Team Members per eligibility requirements
Strong Team Member Discount after 30 days
Company
Farm & Home Supply
Farm & Home Supply is a supplier of home and farm equipment.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Andy Barnes
Chief Financial Officer
Company data provided by crunchbase