App Growth & Retention Manager jobs in United States
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Kalshi · 4 months ago

App Growth & Retention Manager

positionNew York, New York, United States
timeFull-time
remoteOnsite
seniorityMid Level

Kalshi is an exchange where people can trade on the outcome of events, and they are seeking an App Growth & Retention Manager to enhance app engagement and monetization. The role involves designing campaigns to optimize user activation, retention, and lifetime value through data-driven strategies and cross-functional collaboration.

FinanceFinancial ExchangesFinancial ServicesFinTechInternetPrediction MarketsPredictive Analytics
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Growth Opportunities

Responsibilities

Own the in-app activation funnel: Design and optimize campaigns to drive first deposit, repeat deposits, and higher transaction values
Lifecycle strategy: Build tailored messaging sequences (push, in-app, email) for onboarding, re-engagement, and win-back, using behavioral and transactional triggers
Segmentation & personalization: Define audience cohorts based on churn risk, activity patterns, and product usage to deliver relevant, high-impact messages
Experimentation: Run structured A/B and multivariate tests on creative, timing, and offers to continuously improve conversion rates
Churn diagnostics: Partner with data to identify top drivers of churn and drop-off in the user journey; design interventions to reverse them
Offer & promotion design: Collaborate with product and compliance to structure incentives that drive deposits without eroding margins
Measurement: Build dashboards and reporting to track campaign impact on deposits, ARPU, retention, and LTV

Qualification

Data-driven decision makingA/B testingLifecycle marketingSegmentationCampaign optimizationDashboard reportingUser engagement strategiesChurn analysisIn-app messagingPush notificationsEmail marketingBehavioral triggersProduct usage analysisOffer designCross-functional collaboration

Required

Data-driven mindset with a focus on experimentation
Experience in app engagement and monetization strategies
Ability to design and optimize campaigns for user activation and retention
Experience with lifecycle messaging strategies (push, in-app, email)
Knowledge of audience segmentation and personalization techniques
Experience running A/B and multivariate tests
Ability to analyze churn diagnostics and design interventions
Experience in collaborating with product and compliance teams
Ability to build dashboards and reporting for campaign impact measurement

Company

Kalshi

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Kalshi is a regulated prediction market where users trade event-based contracts tied to real-world outcomes.
dateFounded in 2018
location
New York, New York, USA
people-size51-200 employees
web-link
https://kalshi.com

Funding

Current Stage
Late Stage
Total Funding
$1.65B
Key Investors
ParadigmSequoia CapitalY Combinator
2025-11-20Series E· $1B
2025-10-10Series D· $300M
2025-09-02Secondary Market· $2M

Leadership Team

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Tarek Mansour
Co-founder and CEO
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J
John Wang
Head of Crypto
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Recent News

Decrypt
Robinhood Offers Prediction Market 'Custom Combos'—But Don't Call Them Parlays
2026-01-17
The Block
Kalshi secures temporary block on Tennessee order targeting prediction market sports contracts
2026-01-16
The Block
'Surreal moment': Polymarket CEO touts prediction platform's 'most mainstream integration' at Golden Globes
2026-01-16
Company data provided by crunchbase