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Gypsum Management and Supply · 2 days ago

Marketing Manager

Lawrenceville, GA

Full-time

Onsite

Mid, Senior Level

5+ years exp

Gypsum Management and Supply is a national building materials distributor, and they are seeking a Marketing Manager to support sales and marketing efforts by developing and managing marketing initiatives. The role focuses on creating demand within the customer base, growing the pipeline, driving revenue, and increasing brand awareness across all regions.

Building MaintenanceBuilding MaterialReal EstateTrading Platform

Growth Opportunities

Responsibilities

Understand the retail market, sales, and customer needs for all locations

Develop retail merchandising programs for distribution center showrooms, including inventory planning, store layout, signage, and promotions

Coordinate with GMS Tool distributor, subsidiaries, and vendors to organize and optimize showroom displays, promotional materials, etc

Support planning of local events, advertising, and promotions, ensuring there is a cohesive strategy and brand representation

Grow GMS and subsidiary brand awareness in respective market territories

Increase qualified leads coming into the pipeline to drive new customer attainment

Identify needs and coordinate development of sales tools, including presentations, product catalogs, promotion materials, mobile apps, etc

Coordinate sales training to support rollout of new products or promotions

Manage national and vendor co-op marketing program rollouts

Provide analysis and reporting on effectiveness of marketing and sales initiatives

Track and manage the use of co-op marketing funds by the subsidiaries

Report on regional competitive activity with respect to sales, programs, promotions, and advertising

Qualification

Retail merchandising experienceMarketing initiatives developmentBuilding materials knowledgeMicrosoft Office skillsProactivityCommunication skillsTeam collaborationProblem-solving skillsInitiative