Bubble · 1 week ago
Chief Marketing Officer (CMO)
Bubble is reinventing mass skincare, and they are seeking a Chief Marketing Officer (CMO) to lead their entire marketing function. The CMO will be responsible for brand strategy, product marketing, growth performance, and team leadership to ensure that the brand remains clear and trusted as the business scales globally.
BeautyHealth CareWellness
Responsibilities
Own and evolve Bubble’s brand positioning at the intersection of clinical credibility and emotional connection
Ensure clarity, consistency, and restraint across all brand expression
Translate dermatology, formulation science, and clinical proof into language that builds trust and understanding
Lead end‑to‑end go‑to‑market strategy for all product launches across DTC and retail
Own product storytelling, education, and claims communication in close partnership with Product, R&D, and Regulatory
Ensure launches are thoughtful, credible, and commercially effective
Build scalable launch frameworks that work across markets
Own growth strategy across paid channels, including social, search, video, creators, and emerging platforms
Balance efficiency, scale, and long‑term brand health
Establish clear performance goals, measurement frameworks, and testing rigor
Own Bubble’s social and content strategy across platforms
Set direction for organic social, creator partnerships, and always‑on content
Ensure content is platform‑native, culturally relevant, and aligned with Bubble’s clinical‑yet‑human voice
Lead global PR and communications strategy, including press, influencer seeding, partnerships, and brand moments
Shape how Bubble participates in culture in a way that feels earned and credible
Oversee launches, announcements, and reactive communications with intention and consistency
Own marketing strategy across mass and specialty retail partners
Ensure strong in‑store storytelling, shelf presence, and launch execution
Partner closely with Commercial and Sales teams to align marketing support with retail priorities
Define clear goals, KPIs, and operating rhythms across marketing
Use consumer insight and data to guide decisions and prioritize investment
Bring structure and accountability without unnecessary bureaucracy
Build, lead, and develop a high‑performing, senior marketing organization
Set clear structure, roles, and expectations across brand, growth, social, PR, retail, and product marketing
Foster a culture of high standards, thoughtful decision‑making, and ownership
Qualification
Required
12+ years of senior marketing leadership experience at a modern consumer brand
Experience scaling brands across social, paid media, PR, retail, and product marketing
Strong understanding of how to build trust through science, transparency, and storytelling
Proven ability to balance brand building with performance‑driven growth
Experience leading senior teams in fast‑moving, founder‑led environments
Strong judgment, taste, and comfort making hard tradeoffs
Company
Bubble
Bubble is a science-backed skincare line formulated specifically to clean, balance and hydrate teenage skin.
Funding
Current Stage
Early StageTotal Funding
unknown2022-10-01Series Unknown
2020-08-01Pre Seed
Recent News
Global Cosmetics News
2025-11-14
2025-09-19
2023-09-25
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