KinderCare Learning Companies · 3 weeks ago
Director of Organic and B2B Growth Marketing - Fully Remote!
United States
Full-time
Remote
Director/Executive
8+ years expKinderCare Learning Companies is a leading early childhood education provider recognized with the Gallup Exceptional Workplace Award. They are seeking a Director of Organic and B2B Growth Marketing to develop integrated marketing strategies and cross-channel campaigns that drive growth and visibility across various marketing teams.
Education Management
Responsibilities
Collaborate closely with business leaders to uncover insights that inform integrated marketing strategies, brand positioning, and go-to-market approaches for existing and new products
Lead development of a holistic organic and B2B growth strategy that connects SEO, content, brand, communications, social, and lifecycle programs into one cohesive plan
Serve as the cross-functional marketing integrator—working across content creators, creative teams, sales, communications, and product partners to build unified, high-impact campaigns
Build strong, trusting relationships with internal stakeholders and external partners to ensure alignment, clarity of objectives, and shared accountability for outcomes
Identify short- and long-term resource needs, including annual budgeting, forecasting, and allocation of marketing investments to maximize return
Stay current on industry trends, competitive activity, and customer insights to anticipate opportunities and refine strategic priorities
Oversee and grow organic and B2B marketing programs by identifying revenue opportunities within established clients and unlocking new markets and partnerships
Manage the conception, development, and execution of integrated marketing campaigns that drive awareness, engagement, and lead generation across key audiences
Partner with Sales and account managers to strengthen the pipeline—reviewing active opportunities, resolving challenges, and generating ideas to improve close rates and retention
Lead cross-channel promotional programs and product marketing initiatives that elevate brand visibility and drive customer interest and sales
Represent the organization at conventions, conferences, and trade shows—developing compelling collateral, managing booth presence, and delivering meaningful post-event reporting and analysis
Establish and monitor KPIs for organic growth, B2B pipeline health, campaign performance, audience engagement, and market reach
Understand and leverage market research, forecasts, competitor analyses, and consumer trends to guide strategic decisions and uncover growth opportunities
Lead robust testing and measurement approaches—including segmentation, experimentation, and data-driven optimization—to continuously refine marketing impact
Deliver clear, actionable performance insights to senior leadership, highlighting progress, risks, and opportunities for acceleration
Oversee and develop the marketing function, fostering a collaborative, high-performing environment across content, brand, B2B, and organic growth teams
Provide coaching, training, and mentorship to ensure staff are equipped to meet and exceed performance expectations
Collaborate with account managers and cross-functional partners to ensure consistent quality, alignment, and excellence across all marketing outputs
Qualification
Required
8+ years of experience in growth marketing, SEO, content strategy, or B2B marketing leadership
Deep understanding of organic acquisition, CRM, lifecycle marketing, and marketing automation
Proven experience building and optimizing B2B funnels and partnering closely with Sales and business stakeholders
Excellent leadership, communication, and relationship-building skills
Proven ability to plan and manage budgets
Successful track record in senior marketing roles and campaign creation
A really good sense of humor
Strategic, systems-level thinker with strong execution discipline
Highly analytical and data-driven; comfortable making decisions based on insight and testing
Customer-first mindset with a passion for delivering compelling digital and content experiences
Collaborative leader who excels at influencing, aligning, and driving outcomes in a fast-paced environment
Benefits
Discounted child care benefits
Medical, dental, and vision benefits for your family (and pets, too!)
Employee assistance programs
Health and wellness programs
Paid time off
Discounts for work necessities, such as cell phones
Company
KinderCare Learning Companies
Transform lives—including yours—with the nation’s leading provider of early childhood education and child care.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Tom Wyatt
Chairman and Chief Executive Officer
Tony Amandi
EVP, CFO
Recent News
2022-04-30
Company data provided by crunchbase