Monks · 2 weeks ago
Demand Generation Marketing Specialist
Monks is a global digital marketing brand that combines innovative marketing and technology services. They are seeking a Demand Generation Marketing Specialist to develop and execute marketing plans that enhance lead generation and engagement, while collaborating with leading brands to drive growth.
Responsibilities
Collaborate on demand generation strategies to drive qualified leads and revenue growth
Oversee Salesforce reporting, including lead uploads, list management, and occasional routing troubleshooting in partnership with demand operations marketing enablement team
Assist with manual Salesforce registration processes, such as account lookups, status verification, and approval workflows based on provided guidance
Ensure promotional activities have clear KPIs to measure success and to allow performance optimization
Analyze and report on campaign performance and trends
Manage landing page and registration page builds, including timelines, copywriting, design updates, and launches
Apply strong copy-editing judgment to refine messaging and validate design quality based on provided briefs and examples
Manage scheduling and alignment of email sends within the North America email marketing calendar
Support sales enablement material creation including internal scripting, website content, and promo assets
Maintain and update internal communication assets, including the internal go-to-market site, sales calendars, and sales enablement kits
Partner with Event Team counterparts to optimize messaging, content promotion, and lead generation for events
Stay up-to-date on industry trends and best practices, and incorporate them into event marketing strategies to stay ahead of the competition
Provide program management support for additional campaigns, partnerships, and sponsorships as needed, ensuring coordination across teams and timely execution
Qualification
Required
4-7+ years of experience in B2B marketing, preferably within the tech or media industry
Excellent communication skills, both written and verbal
A proactive and autonomous work style, with a highly organized and collaborative approach to problem-solving
Ability to manage multiple projects simultaneously, prioritize tasks, and deliver results in a fast-paced environment
Strong copywriting and editing skills, with an eye for website design
Experience with Salesforce and other digital marketing tools
An interest in and knowledge of the emerging generative AI landscape and its applications to the work
Desire to learn and experiment with new technologies and tools
Bachelors (Business, Marketing, or Creative discipline) or MBA degree
Benefits
Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
Generous PTO and 15 company-wide holidays
401k with company contribution
Paid parental leave
Work-life balance with an emphasis on personal well-being
Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
Authentic commitment to DEI efforts and sustainable growth.
Company
Monks
Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world.
Funding
Current Stage
Late StageLeadership Team
Recent News
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