JP Carroll Roofing · 2 days ago
Brand Content Producer
Danvers, MA
Full-time
Hybrid
Entry, Mid Level
$70K/yr - $90K/yr
2+ years expJP Carroll Roofing has been serving Connecticut and Massachusetts since 1987, providing expert roofing, siding, gutters, and window services. The Brand Content Producer is responsible for capturing, editing, and publishing high-quality content that reflects the brand's reputation and engages with the community.
CommercialConstructionResidential
Responsibilities
Personally capture original content in the field, including: Short-form video (Reels, TikToks), Jobsite photography and before/after transformations, Team, culture, and behind-the-scenes moments
Edit and produce publish-ready content, including video, photos, captions, and light graphic elements
Write engaging, on-brand captions that reflect JP Carroll’s voice, tone, and values
Publish content, monitor engagement, and refine approach based on performance insights
Own and manage the organic social media presence across platforms including Instagram, Facebook, and TikTok
Plan and execute a consistent content calendar aligned to brand priorities, initiatives, and community activity
Represent JP Carroll at select community events, trade shows, and local partnerships
Capture photos and video at events to support ongoing content needs
Build authentic relationships with team members, customers, and community partners that naturally translate into compelling brand stories
Maintain brand consistency while keeping content local, human, and authentic
Collaborate with internal teams to surface stories, milestones, and moments worth sharing
Qualification
Required
2–4 years of experience in content creation, brand, or marketing roles
Demonstrated ability to independently create and edit content, especially short-form video
Experience managing organic social media accounts for a brand or business
Strong creative judgment and visual storytelling skills
Comfortable working independently in the field at jobsites, offices, and events
Friendly, confident, and personable when engaging with employees, customers, and community partners
Highly organized with the ability to manage multiple projects and deadlines
Familiarity with tools such as Canva or Adobe Creative Suite, Meta Business Suite, and Google Workspace
Preferred
Experience in construction, home services, or trades is a plus but not required
Benefits
Health, Dental, and Vision Insurance
401(k) with company match
Company sponsored Life and AD&D coverage
Paid Time Off
Opportunities for growth and on-the-job training
Company
JP Carroll Roofing
JP Carroll Roofing is a construction company that offers roof installation and replacement services.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase