Vital Farms · 2 weeks ago
Customer Sales Analyst, Kroger & Harris Teeter
Vital Farms is a Certified B Corporation that focuses on ethically produced foods nationwide. The Customer Sales Analyst will support the growth of Vital Farms' grocery presence by managing sales operations, analytics, and customer interactions to enhance operational efficiency and drive business results.
AgricultureFarmingFood and BeverageOrganic Food
Responsibilities
Monitor orders, fill rates, and forecast accuracy, escalating risks early to ensure high customer service levels
Collaborate with supply chain & customer service teams to address out-of-stocks and improve operational efficiency
Create & manage distributor orders for DSD divisions
Develop weekly and/or monthly reports on sales, shopper marketing, distribution, and promotional effectiveness
Leverage syndicated data (Circana) and retailer systems (84.51/Stratum) to uncover growth opportunities, deep dive category performance, and recommend action items based on insights
Work closely with COE including Sr. Retail Insights team focused on creating customer centric solutions supporting Harris Teeter & Kroger
Review, analyze, and resolve trade deductions in partnership with account managers, finance, and customers
Track recurring deduction issues & recommend fixes that improve process to reduce future claims
Update internal trade system to improve spend accuracy, stay on budget, maintain contract compliance as well as submit promotions in Kroger’s system
Support the development of customer-facing presentations and, where appropriate, participate in meetings
Assist with category reviews & joint business planning discussions to learn firsthand how retailers and brands collaborate
Participate in internal sales meetings along with team scorecards & presentations
Qualification
Required
Bachelor's degree in business, finance, supply chain, marketing or other related fields
1–2 years of CPG experience in sales support, supply chain, trade deductions, finance, or analytics
Ability to travel for customer & internal meetings, including training, etc. (anticipating 25% travel)
Must be located or willing to relocate within a commutable distance to Cincinnati, OH
Strong analytical skills with proficiency in Excel & PowerPoint
Excellent organizational skills with attention to detail & ability to manage multiple priorities
Strong communication and interpersonal skills, with the confidence to engage in cross-functional teamwork
Curiosity, adaptability, and a growth mindset — you're eager to learn the grocery/CPG industry and grow into a sales leadership role
Alignment with Vital Farms' values: teamwork, accountability, and pride in building something meaningful
Proven ability to work independently, as well as collaboratively
Highly adaptable & resourceful
You're no hero – You know the power of teamwork and celebrate the work of others before your own
You give a sh*t – You believe in acting like an owner and making Vital Farms a place to be proud of
You raise the standards – You know growth can be hard, but you strive to improve yourself and others each day
You can walk in someone else's boots – You seek to understand other's viewpoints and think that you get to better answers by sitting on the same side of the table
You don't walk on eggshells – You're not afraid to leave the bullsh*t behind and have honest conversations
Preferred
Experience with Kroger systems (Stratum/OnDemand/Market6, Acoustic/DemandTec) strongly preferred
Exposure to syndicated data (IRI, Circana, Nielsen, SPINS) or retailer systems is helpful, but not required — willingness to learn is key
Benefits
Medical
Dental
Vision
Paid Parental Leave
Generous retirement contributions: 401(k) + 3% Contribution from Day 1.
Free eggs and butter (yes, really!), along with friends and family discounts.
Fun team SWAG that will make you the talk of the town.
Professional development opportunities and an amazing team dedicated to your growth.
Company
Vital Farms
Vital Farms is a provider and manufacturer of pasture-raised eggs and poultry.
Funding
Current Stage
Public CompanyTotal Funding
$194.45MKey Investors
Sunrise Strategic Partners
2020-11-10Post Ipo Equity· $151.25M
2020-07-30IPO
2019-07-01Private Equity
Recent News
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2025-12-30
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2025-12-16
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