UFACTORY ยท 1 week ago
Senior Paid Media Buyer (Contract)
United States
Full-time, Contract
Remote
Senior Level
5+ years expUFACTORY is a growth-focused marketing studio working with well-known e-commerce brands and celebrity founders. They are seeking a seasoned paid-media professional to scale client campaigns across Meta, TikTok, and Google Ads, focusing on strategy, execution, and optimization.
Computer Software
Responsibilities
Plan, launch, and optimize paid campaigns on Meta (FB/IG), TikTok Ads Manager, and Google Ads
Set and manage media budgets, pacing, and ROAS/CPA targets across channels
Build smart targeting and retargeting funnels; continuously refine audience segments and exclusions
Analyze performance data daily; deliver weekly dashboards and insight-driven recommendations
Partner with creative to brief new ad concepts, advise on hooks, and lead iterative testing
Stay current on platform policy changes, beta features, and competitive trends to keep accounts ahead of the curve
Qualification
Required
5+ years of hands-on buying experience across Meta and at least one of TikTok or Google Ads, managing $250k+ monthly budgets
Proven track record hitting aggressive e-commerce KPIs (ROAS, MER, CPA) through structured testing and smart attribution
Fluent in Ads Manager reporting, Looker Studio or similar BI tools, and Sheets for deeper analysis
Strong communicator who can translate data into plain-English insights and concise action plans
Comfortable working independently with fractional availability, yet proactive in syncing with creative, brand, and leadership stakeholders
Preferred
CPG experience is a plus
Bonus: Experience with UGC-driven creatives, TikTok Spark Ads, GA4, or lightweight CRO testing
Company
UFACTORY
Hi there! We're UFACTORY - the sophisticated TikTok Shop partner for high-growth brands.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase