Email & Retention Marketing Manager jobs in United States
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Beam · 6 days ago

Email & Retention Marketing Manager

positionBoston, MA
timeFull-time
remoteHybrid
seniorityMid Level
date3+ years exp

Beam is seeking an Email & Retention Marketing Manager who will own the strategy, execution, and performance of email and SMS marketing campaigns. The role involves optimizing campaigns, analyzing performance metrics, and collaborating with cross-functional teams to drive customer engagement and retention.

CannabisConsumer GoodsFitnessWellness

Responsibilities

Plan, build, and optimize promotional email & SMS campaigns using Klaviyo and Attentive
Develop segmentation strategies and A/B tests to maximize engagement & conversion
Own campaign reporting and performance analysis, turning insights into action
Collaborate cross-functionally with creative, growth, and product teams to align messaging, timing, and promotional strategies
Concept and write email/SMS copy with an understanding of voice, tone, and brand positioning
Design lightweight email graphics or templates in Figma and troubleshoot basic HTML/CSS for email formatting
Monitor deliverability, list health, compliance, and performance metrics

Qualification

KlaviyoAttentiveEmail marketingHTML/CSSFigmaData analysisDTC brand experienceProject managementCommunicationCollaboration

Required

3–5 years of experience in email and retention marketing, with hands-on experience in Klaviyo and Attentive (or comparable tools)
Strong grasp of HTML/CSS for email development and troubleshooting
Basic-to-intermediate proficiency in Figma for light design and layout creation
Analytical mindset—you love digging for trends and using data to prove out your ideas
Strong project management skills and attention to detail
Excellent communicator and collaborator
Experience working at a DTC brand (especially on Shopify)

Preferred

Experience working with Klaviyo, Attentive, reCharge (or similar tools) is a plus

Benefits

Fully covered medical benefits
Unlimited PTO
401k with up to 4% match
"Work from Anywhere" bank
Wellness stipend for health & fitness
Commuter benefits

Company

Beam

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Glassdoor3.6
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On a mission to revolutionize your rituals, from day to night. • Dream Powder for sleep • Core for all-day health
dateFounded in 2018
location
Boston, Massachusetts, USA
people-size11-50 employees
web-link
https://beamtlc.com/

Funding

Current Stage
Early Stage
Total Funding
$10M
Key Investors
C2 VenturesObvious Ventures
2021-02-09Series A· $5M
2019-10-22Seed· $5M

Leadership Team

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Kevin Moran
Co-Founder
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Matt Lombardi
Co-Founder
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Company data provided by crunchbase