Cella · 3 weeks ago
MARKETING CONTENT WRITER
Cella is a rapidly growing B2B SaaS company seeking a specialized Content Writer. In this critical role, you will transform complex compliance processes into compelling content while ensuring adherence to regulatory standards and driving thought leadership across channels.
Content MarketingDigital MarketingInformation Technology
Responsibilities
Serve as the internal subject matter expert to review, approve, and finalize all marketing materials for strict adherence to national and state-specific regulatory and licensing standards (e.g., NIPR, NAIC frameworks) before publication
Develop a full range of high-quality marketing content, including long-form guides, thought leadership whitepapers, blog posts, sales enablement assets (case studies, ROI calculators), and customer educational materials
Manage the editorial calendar and optimize all content for search engine visibility and performance, balancing SEO best practices with unwavering compliance accuracy
Partner closely with Marketing, Product, Sales, and internal Compliance teams to translate complex product features and regulatory topics into clear, benefits-focused content that resonates with the target audience
Utilize content management systems (CMS) and marketing automation platforms to execute, track, and report on content performance metrics
Qualification
Required
Deep, demonstrable professional experience and knowledge of state and national licensing and regulatory compliance procedures within a highly regulated industry (e.g., insurance, finance, pharmaceuticals)
Exceptional professional writing, editing, and storytelling abilities across diverse marketing formats (B2B SaaS experience is a strong plus)
Proven experience with content management systems (CMS), SEO/AI search optimization techniques, and marketing automation platforms
Must be able to work 100% on-site in the Fort Lauderdale, FL area, during standard business hours (8:30 a.m. to 4:30 p.m., 5 days a week). No remote or hybrid flexibility is currently offered
Preferred
Ideal candidates will have a professional background that required firsthand, deep engagement with relevant compliance entities, such as a producer, agent, or licensing coordinator role
Benefits
Medical
Prescription
Dental
Vision
AD&D
Life insurance offerings
Short-term disability
401K plan
Company
Cella
Cella is a leading Creative Staffing And Consulting Agency.
Funding
Current Stage
Growth StageTotal Funding
unknown2021-09-30Acquired
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