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VertexOne · 1 day ago

Director of Marketing

United States

Full-time

Remote

Director/Executive

7+ years exp

VertexOne is a recognized leader in SaaS platforms for utilities across North America, committed to enhancing customer service experiences. The Director of Marketing will lead marketing communications and programs, focusing on digital marketing, content, and integrated campaigns to drive brand awareness and measurable pipeline contribution.

GovTechInformation ServicesInformation TechnologySaaSSoftware

Growth Opportunities

Responsibilities

Lead integrated marketing programs that support acquisition, pipeline progression, and customer expansion

Translate corporate and product marketing strategies into compelling campaigns for utility buying groups

Oversee digital marketing, website strategy, content development, events, PR, and social presence

Build a predictable demand engine that delivers high-quality leads and measurable pipeline contribution

Partner closely with Product Marketing, Product, Sales, and Customer Engagement to ensure unified go-to-market execution

Develop content that spans thought leadership, product narratives, case studies, sales enablement, and digital assets

Lead strategy and execution for conferences, trade shows, and VertexOne-hosted regional events

Ensure consistent brand messaging and a seamless digital experience across channels

Manage budgets, tools, and vendor relationships to support scalable and efficient execution

Lead, mentor, and grow a team of specialists across digital, content, PR, and events

Measure and optimize performance through data insights, dashboards, and continuous improvement

Qualification

B2B SaaS marketingIntegrated campaignsDigital marketingContent strategyMarketing automationCRM platformsAnalytics platformsLeadershipProject managementCross-functional collaboration