Chartwells Higher Education Dining Services · 3 weeks ago
MARKETING MANAGER Campus Dining - WICHITA STATE UNIVERSITY- Wichita, KS
Chartwells Higher Education is re-inventing the on-campus dining experience at colleges and universities. As the Campus Marketing Manager, you will drive the success of the campus dining program at Wichita State University by engaging with the student community and implementing innovative marketing strategies to boost guest happiness and revenue.
Food & Beverages
Responsibilities
Develop and manage an annual marketing plan and budget for the entire campus, ensuring the achievement of sales goals across meal plans, retail, residential, and catering operations
Develop and implement innovative promotions and awareness campaigns to boost sales in resident dining, retail, catering, concessions, and summer camps/conferences
Maintain regular communications with clients and the campus community on a daily, weekly, and monthly basis
Conduct and analyze consumer research, market conditions, and competitor information to inform marketing strategies
Manage and complete the dining brand's digital strategy
Coordinate consumer feedback programs and analyze results to improve services
Establish and maintain merchandising standards
Present to various campus departments and student groups throughout the year
Collaborate with campus departments on ongoing and new campaigns
Supervise Student Success interns or sales ambassador teams
Coordinate and complete training and engagement programs for associates
Report on return on investment and key performance metrics
Develop vision plans and conduct quarterly client and collaborator presentations
Collaborate with campus leadership to develop and execute revenue-generating campaigns across retail, concessions, and catering, and provide comprehensive performance reporting
Other duties as assigned, including supporting satellite campuses or regional marketing efforts, which may require occasional evening, late night, and/or weekend availability
Qualification
Required
Bachelor's degree in Marketing, Culinary, Hospitality, or Hotel Management or equivalent experience
Minimum of three years in marketing, with experience in B2C program development, and ideally B2B marketing
Ability to collaborate with various internal functions, including operations, culinary, retail, merchandising, and client relations
Strong organizational, time management, and communication skills, both verbal and written
Ability to present to large groups
Proficiency in Microsoft Office Suite: PowerPoint, Word, and Excel
Experience with social media tactics to improve brand awareness
Ability to work independently while effectively prioritizing tasks and meeting deadlines
Preferred
Graphic design skills using Adobe Creative Suite are a plus
Benefits
Medical
Dental
Vision
Life Insurance/ AD
Disability Insurance
Retirement Plan
Paid Time Off
Holiday Time Off (varies by site/state)
Associate Shopping Program
Health and Wellness Programs
Discount Marketplace
Identity Theft Protection
Pet Insurance
Commuter Benefits
Employee Assistance Program
Flexible Spending Accounts (FSAs)
Paid Parental Leave
Personal Leave
Company
Chartwells Higher Education Dining Services
As the recognized leader in the higher education contract foodservice market, and an operating sector of Compass Group North America, Chartwells Higher Education Dining Services partners with over 320 colleges and universities of all sizes across the United States.
Funding
Current Stage
Late StageLeadership Team
Recent News
Company data provided by crunchbase