The YGS Group · 22 hours ago
SALES EXECUTIVE
York, PA
Full-time
Onsite
Entry Level
1+ years expThe YGS Group is a company focused on corporate sales, and they are seeking a Sales Executive responsible for growing the business by developing new accounts and cultivating relationships with potential clients. The role involves daily prospecting, developing sales strategies, and engaging with decision-makers to promote the company's products and services.
AdvertisingConsultingInformation Technology
Responsibilities
Responsible for daily prospecting and outreach to clients who can benefit from our full range of business unit offerings, targeting a variety of business-to-business market segments
Develop and implement strategies that include ideal client profiles, new client awareness activities, and establish relationships with decision makers
Develop and implement strategies for achieving new sales revenue quotas and maximizing long-term account revenue opportunities
Utilize cutting edge research tools and marketing automation to call upon businesses, for purposes of understanding what those businesses do and who the key players are
Engage decision makers in ideal market segments to gain an understanding of their business objectives to promote our products and service offerings
Set appointments, overcome objections, sell new clients on the value of our products and services and not on low pricing, offer alternatives, and close the sale
Coordinate and collaborate with Sales Account Managers (SAM) and hand off all customer/job intelligence for the project
Develop and deliver new client presentations, demonstrations, and proposals, highlighting the value that we bring to their marketing and advertising needs, utilizing the product and/or technical resources as needed
Works collaboratively with Sales Account Managers to prepare new client estimates so the new client has a clear understanding of the scope of work covered and the limitations of the activity
Serves as the first line of contact for onboarding and new business sales activities
Following up on outstanding new opportunities and seeks to close
Prepares and negotiates sales agreements, facilitates smooth onboarding and handoff process to SAMs for new business
Maintains records of all new business development activities in sales database, CRM tool (Salesforce)
Watches for changes in the market area to stay ahead of activity that may produce changes in print communication needs
Offers management suggestions for more efficient marketing activity, marketing materials, and potential specials or events to promote
Qualification
Required
A high school diploma/or GED equivalency, required
An equivalent combination of education, training, and on-the-job experience, required
A solid understanding of one or more of the following areas is required: offset printing, digital printing, online custom storefront development, custom data integration, variable data, print solutions, direct mail, and warehousing/fulfillment services
Knowledge of principles and processes for providing customer services
Knowledge of principles and methods for showing, promoting, and selling products or services
Skilled in bringing others together and persuading them to reconcile differences
Skilled communicator, able to share ideas, information, and concepts in a variety of presentation settings
Skilled problem-solver, able to identify and propose impactful service solutions for potential and current clients
Effective prospecting via research, marketing automation, telephone, or other media to set in-person appointments
Proficient use of Microsoft Office and Outlook, including PowerPoint
Proficient use and knowledge of CRM systems such as Salesforce
Skilled in the use of virtual meeting platforms
The ability to listen to and understand others without interrupting
The ability to read and understand information and ideas presented in writing
The ability to effectively communicate at industry events and local business events and professional associations
Able to effectively cross-sell and upsell products and services
Able to easily absorb and retain product and industry knowledge
Dedication and commitment, able to work outside of normal business hours, as needed
Must have at least 1-2 years outside business-to-business sales experience
Preferred
Bachelor's degree in Business Administration, Sales and Marketing, Print and Graphic Communications, or related field, preferred
Company
The YGS Group
The YGS Group provides customized marketing and communications solutions to help customers achieve their strategic business goals.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Tom Grentz
CFO
Recent News
Investor's Business Daily
2025-09-16
YGS Content Licensing
2025-09-10
Company data provided by crunchbase