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Cloud Software Group · 3 weeks ago

Marketing Operations Analyst

United States

Full-time

Remote

Senior Level, Lead/Staff

8+ years exp

Cloud Software Group is one of the world’s largest cloud solution providers, serving more than 100 million users around the globe. They are seeking a motivated Marketing Operations Analyst to empower the Marketing organization through data-driven insights, monitor performance, and inform strategic adjustments.

Information TechnologySoftwareWeb Development

H1B Sponsor Likely

Responsibilities

Interact with and analyze data from various sources and platforms relevant to Marketing (e.g., campaign automation, CRM, data warehouse, CDP, LMS/CMS, 3rd party data, social listening), with the ability to connect and synthesize insights across these diverse datasets

Translate data into actionable insights and recommendations that help to drive business outcomes

Collaborate with various teams and stakeholders to define and refine measurement and evaluation strategies for Marketing activities, such as: Campaign Optimization: Analyze website content engagement metrics and campaign ROI to identify top-performing assets and optimize messaging strategies for increased conversion and engagement. Learning & Enablement Effectiveness: Evaluate learning path architecture and training/enablement content engagement to ensure they are driving targeted business outcomes and learner success, while establishing auditing cycles for content relevance. Social Intelligence: Analyze social listening data to understand audience sentiment, identify trends, and inform marketing strategies and content creation

Assist and coach others in the analysis of data and development of insights and narratives and foster a data-informed decision-making culture within the Marketing team

Implement and maintain event tracking using analytics tools, ensuring data accuracy and completeness

Use data tools for manual import/export

Develop and maintain reports and dashboards

Help ensure the health of multiple databases during platform implementations, migrations, etc. by developing and implementing data quality checks and monitoring processes

Deliver high-value outcomes while participating in problem-solving, such as: Work with data limitations and find creative solutions to extract meaningful insights. Proactively identify and address data tracking gaps, while improving data quality. Work through the challenges of current platform limitations, while understanding the platform’s future state. Proactively identify opportunities for data-driven improvements across marketing functions

Qualification

Data visualization toolsAnalytics toolsSQLData modelingStatistical knowledgeGoogle SuiteMicrosoft OfficeIntellectual curiosityProject managementCommunication skillsProblem-solving skillsOrganizational skills

Required

8+ years of experience in marketing analytics or a closely related role focused on data-driven decision making

Master's degree in a relevant field (e.g., Marketing, Business Analytics, Statistics, Economics) or equivalent demonstrable experience and a strong portfolio of data-driven marketing analysis

Proficiency in the usage, configuration, and management of data visualization and reporting tools (e.g., Tableau, Power BI, Looker Studio)

Proficiency in the usage, configuration, and management of analytics tools (e.g., GA4, Adobe Analytics, etc.)

Proficiency in the usage, configuration, and management of tag management systems (e.g., Google Tag Manager, etc.)

Proficiency in the usage, configuration, and management of data querying and manipulation tools (e.g., SQL)

Demonstrated ability to analyze complex data sets and identify trends and insights

Experience with data modeling and/or ETL processes

Proven ability to formulate and test data-driven hypotheses

Strong proficiency in the development of data-driven narratives

Excellent communication skills to clearly articulate information and ability to build compelling presentations and reports to clearly convey complex information

Proficiency in Google Suite and Microsoft Office

Statistical knowledge (e.g., understanding of statistical significance, correlation vs. causation, etc.) and a solid understanding of principles and methodologies relevant to marketing analysis (e.g. A/B testing, regression analysis, segmentation)

Ability to build effective relationships with key business stakeholders and form productive partnerships with collaborators, including the ability to translate technical findings to non-technical audiences

Strong problem-solving and critical-thinking skills

Excellent organizational and time-management skills, with the ability to prioritize and manage multiple projects

Intellectual curiosity and a passion for uncovering insights from data

Preferred

Awareness of data privacy regulations (e.g., GDPR, CCPA) and data governance practices

Project management skills

Experience with specific platforms relevant to marketing (e.g., Salesforce, Oracle, Eloqua, BigTinCan, HighTouch)

Company

Cloud Software Group

Cloud Software Group to help them adapt, transform, and meet the challenges facing every modern enterprise across private, public, managed.

Founded in 2022

San Francisco, California, USA

10001+ employees

https://www.cloud.com/

H1B Sponsorship

Cloud Software Group has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (79)

2024 (126)

2023 (105)