Paramount+ · 3 days ago
Senior Manager, Sports Social Media
New York, NY
Full-time
Onsite
Senior Level
$86K/yr - $115K/yr
5+ years expParamount+ is a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, and they are seeking a Senior Manager for Sports Social Media. This role is crucial in shaping and executing the sports social strategy, managing social content projects, and collaborating with various teams to enhance engagement and growth through innovative social campaigns.
Entertainment
Responsibilities
Craft and execute innovative, data-driven social content strategies across platforms (Facebook, X, Instagram, TikTok, YouTube, etc.)
Manage an ongoing pipeline of social content projects, collaborating closely with internal and external creative teams on the development of bespoke social assets
Plan the release of, and schedule campaign assets, according to existing channel strategies
Bring a creative mind to frequent brainstorming sessions to pitch new sports-themed social content ideas and campaigns that you will lead from ideation to execution
Consistently refine and optimize content and formats to iterate and leverage social insights and data
Track against social team KPIs and goals to ensure content produced helps to achieve growth and engagement goals, creating social recap reports and presenting key findings to executives and stakeholders
Collaborate with Paramount+ teams across video, design, sports marketing, and PR to develop innovative social creative and ensure best practices are employed across all assets
Partner with brand social teams across Paramount Global and represent the Paramount+ social team in frequent meetings and planning sessions
Supervise social media coordinators and help develop training & growth plans to foster talent
Study competitor strategies, industry trends, and new product features to ensure Paramount+ stays ahead of the curve
Qualification
Required
BS/BA or equivalent work experience
5-7+ years experience producing custom social content and managing brand social accounts, preferably in entertainment
Expert project management skills, including: the ability to work against tight timelines with flexibility and creative thinking to adjust on strategies and content development when necessary
Experience developing and creating visuals and videos optimized for sharing
Deep understanding of publishing on various social platforms and nuances of the end-user experience on each
Must be detail-oriented and a stickler for grammar and consistency in voice
Must be able to see the broader picture of sports and social as they relate to the streaming industry
Passionate and knowledgeable about sports (particularly NFL, soccer and combat sports like UFC and Boxing), television and pop culture
Great communication skills and ability to articulate concepts, strategies, and speak to all levels of management
Ability to synthesize and leverage audience data to develop content quickly against social trends
Collaborative thought-leader with a demonstrable commitment to fostering an inclusive and productive work environment
Must be able to provide samples of prior work
Must be regularly available to work evenings and/or weekends to cover live sporting events
Preferred
Experience directly supervising social media professionals
Previous entertainment or sports experience
Previous agency experience
Familiarity with social publishing tools (native and 3rd party, e.g., Sprout, Sprinklr, etc.)
Working knowledge of Photoshop/Canva/basic design skills
Keen eye for visual storytelling through photo and video, with ability to use photo and video editing tools to self-serve on content for distribution (working knowledge of Photoshop/Premiere)
Benefits
Medical
Dental
Vision
401(k) plan
Life insurance coverage
Disability benefits
Tuition assistance program
PTO
Company
Paramount+
Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Dara Gruen
Vice President, Product Partner Operations
Mallory Dash
VP Lifecycle Marketing, Partner Engagement
Company data provided by crunchbase