Visiting Angels Columbus Ohio · 3 weeks ago
Marketing Liaison
Columbus, OH
Full-time
Onsite
Entry, Mid Level
$50K/yr - $60K/yr
2+ years expVisiting Angels Columbus Ohio is a senior home care company seeking a Marketing Liaison to serve as the face of the organization in the community. This role involves building relationships with referral partners and healthcare professionals, promoting home care services, and ensuring effective communication and support for referral sources.
Hospital & Health Care
Responsibilities
Develop, nurture, and maintain referral relationships with hospitals, rehabilitation centers, skilled nursing facilities, assisted living facilities, physicians, veterans’ service organizations, and community partners
Conduct regular in-person visits, phone calls, and follow-ups with referral sources to ensure consistent communication
Track referral activity, provide feedback to leadership, and identify new partnership opportunities
Serve as the primary point of contact for referral partners, ensuring their needs and questions are addressed promptly
Represent Visiting Angels at health fairs, community events, senior expos, and veteran outreach programs
Deliver presentations to community groups, professional organizations, and veteran service groups to increase awareness of services
Build a visible and positive presence in the community through consistent networking and brand representation
Distribute and maintain marketing materials (brochures, flyers, digital content) across the community and healthcare locations
Collaborate with leadership on local marketing campaigns, promotions, and seasonal outreach efforts
Identify opportunities for sponsorships, speaking engagements, and community involvement that align with Visiting Angels’ mission
Provide feedback on competitors and market trends to improve marketing strategies
Respond to inquiries from prospective clients and families referred through community or healthcare sources
Explain Visiting Angels’ services, benefits, and care options in a clear, compassionate, and professional manner
Support the admissions/intake team by ensuring smooth handoff of new client referrals
Conduct follow-up with families and referral sources to ensure satisfaction and continued relationship growth
Maintain accurate records of referral activity, outreach visits, and marketing initiatives
Prepare weekly and monthly activity reports to track progress toward growth goals
Collaborate with leadership on marketing plans and business development strategies
Qualification
Required
2+ years of experience in marketing, sales, community outreach, or healthcare liaison roles
Strong relationship-building, communication, and presentation skills
Compassionate, professional demeanor with the ability to represent Visiting Angels' mission
Valid driver's license, reliable transportation, and willingness to travel locally
Preferred
Bachelor's degree in Marketing, Communications, Healthcare Administration, or related field
Knowledge Of Senior Care, Healthcare, Or Veterans' Services
Benefits
Commission bonuses are available based on performance
Benefits and retirement plans are available
Company
Visiting Angels Columbus Ohio
Visiting Angels Columbus West is a well-established home care agency located in the heart of Clintonville (Beechwold area) that has been proudly serving Columbus, Ohio, and its western suburbs for over 20 years.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase