NYC Administration for Children's Services · 16 hours ago
Digital Media Producer
The NYC Administration for Children's Services (ACS) is dedicated to ensuring the safety and well-being of children and families in New York City. They are seeking a Digital Media Producer who will develop multimedia storytelling content to communicate ACS’s mission and impact, collaborating closely with various teams to create engaging digital content. The role involves managing digital campaigns, tracking performance metrics, and ensuring accessibility standards are met.
Government Administration
Responsibilities
Create engaging, accessible, and visually compelling multimedia content
Conceptualize and produce multimedia stories that highlight the people, programs, and impact of ACS through video, photography, audio, and written content
Partner with program areas and leadership to identify compelling stories that humanize ACS’s work and uplift family and youth voices
Manage digital campaigns from concept to execution, including timelines, creative briefs, and partner coordination as needed
Ensure brand consistency and compliance with the ACS Brand Guidelines
Collaborate with the Communications and Marketing team to produce polished digital content for web and social platforms
Track and report on key performance indicators (KPIs) for digital engagement
Use data insights to refine content strategy and improve reach and effectiveness
Stay current on digital trends, tools, and best practices in public sector communications
Work closely with the External Affairs, Communications and Marketing team members on integrated campaigns
Support agency leadership with digital coverage for press events, internal events, community initiatives, public service messages and announcements
Ensure all digital content adheres to accessibility guidelines
Qualification
Required
A baccalaureate degree from an accredited college and two years of experience in community work or community centered activities in an area related to the duties described above; or
High school graduation or equivalent and six years of experience in community work or community centered activities in an area related to the duties as described above; or
Education and/or experience which is equivalent to '1' or '2' above. However, all candidates must have at least one year of experience as described in '1' above
Preferred
Demonstrated experience producing high-quality digital content, including video editing, motion graphics, photography, and audio storytelling
Proficiency with creative software including the Adobe Creative Cloud software
Strong visual storytelling ability with an understanding of narrative structure, interviewing techniques, and translating complex topics into accessible multimedia content
Experience creating digital campaigns for multiple platforms (Instagram, X/Twitter, Facebook, LinkedIn, YouTube)
Knowledge of web and social media analytics tools and ability to draw actionable insights from performance data
Understanding of accessibility standards and best practices for creating accessible digital content
Familiarity with public sector, nonprofit, or mission-driven communications
Ability to work collaboratively and communicate effectively with subject-matter experts, stakeholders, and leadership
Strong project management skills, including organizational skills and the ability to balance multiple deadlines
Comfort attending agency events and capturing on-site digital content
Benefits
Public Service Loan Forgiveness
Company
NYC Administration for Children's Services
New York City Administration for Children’s Services (“ACS”) works with families and communities, in their neighborhoods, to help protect and support children and youth through child welfare, juvenile justice, and early care services.