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Renewing Management, Inc. · 2 weeks ago

Lease-Up Coordinator

Indianapolis,IN,US

Full-time

Onsite

Senior Level

5+ years exp

Renewing Management, Inc. has been transforming communities across Indiana for over 20 years. They are seeking a Lease-Up Coordinator who will plan all leasing activities and actions from pre-construction through stabilized operations, including achieving leasing goals and designing marketing plans.

ConstructionHome RenovationProperty ManagementRentalRental Property

Responsibilities

Work with the operations team to review and execute paid advertising contracts, as well as assist with implementation and follow up to ensure lead source is effective on a cost per lead, cost per lease basis

Oversee development and updates to the community webpage to ensure accurate, engaging, and high-quality content

Create phased marketing plans that you can implement in each phase of construction and/or period of stabilization to ensure that the community has the appropriate traffic and engagement to hit required leasing targets

Assist in planning and coordinating onsite/offsite events to attract prospective residents

Create grassroots marketing and outreach campaigns to create win/win partnerships to boost referrals and promote the community, as well as participate in the outreach programs to ensure maximum exposure and results

Work with suppliers to produce branded materials and promote brand awareness to be used in all forms of media and/or in-person events

Create social media campaigns, either automated or with assistance from operations, to ensure that content is fresh and continues to push engagement, build relationships, and grow both the existing and prospective resident base

Work with the onsite Property Manager to stage models or vacant units. Optimize the marketing path and curb appeal in all phases of construction to ensure units are showcased effectively

Attend construction meetings to monitor timelines and unit releases, aligning leasing efforts with construction milestones and community readiness

Work with the photographer and/or marketing personnel to get ongoing photo and/or video footage for all types of media campaigns

Provide the operations team with regular updates through weekly reports on marketing effectiveness, adjusting strategies week over week, and driving results by facilitating occupancy opportunity calls

Be an advocate for the company mission and values as part of the marketing strategy for the new developments and/or leasing efforts

Create reusable resources and SOPs for site teams to utilize in periods of stabilization, such as marketing plan templates

Attend IAA events and/or other industry related events to network with other individuals who can provide insight into market conditions

Shop comparable communities, similar to those currently in lease-up, to understand the other products in the market and create relationships with these communities for cross marketing and referrals

Qualification

Sales-DrivenProperty Management ExperienceMarketing PlansCAM CredentialDetail-OrientedResults-OrientedNetworkingEvent PlanningMentoring

Required

Willingness to travel across Indiana

Sales-Driven – Demonstrated success in leasing with a proven ability to meet or exceed sales targets, and capable of mentoring team members to achieve the same level of enthusiasm and performance

Detail-Oriented - Strong attention to detail in managing schedules, meeting deadlines, and achieving leasing goals

Results-Oriented in Challenging Markets – Collaborate with and guide onsite teams in communities not meeting expectations, providing hands-on support, coaching, and mentorship to improve leasing performance, while analyzing and sharing effective strategies using the 5 P's of marketing (Product, Price, Place, Promotion, People)

High school diploma or equivalent is required

Position requires 5+ years of property management experience with a history of advancement